标签： 南京哪里有找女孩的地方2021

Roast beef breast, roast whole deer, kebab … Come in and explore the joy of food.

Barbecue is one of the oldest cooking methods in human civilization.

Processing food by barbecue.

It is a milestone for the ancients to bid farewell to "eat meat and drink blood"

Nowadays, delicious barbecue has already prevailed all over the world.

Just barbecue this category.

Different places have different understanding and production methods.

In this issue, under the leadership of the gourmet Andrew,

Go to the States of the United States to savor it.

Start a "one step to the stomach" American barbecue exploration tour

Fox restaurant in Atlanta

Developed dishes that combine different regional cuisine styles.

Hand-torn pork with kale salad in Carolina

Smoked sausage sandwich in Fort Worth, Texas

And smoked sausages from traditional European culture.

Are very authentic

In addition, the local classic barbecue side dishes

Bu LAN zi Wei stewed meat

A food made from cotton beans, tomatoes and corn.

A mashed meat dish cooked with any shredded bacon.

Also captured Andrew’s taste buds.

And the restaurant operator, the Fox Brothers from Texas,

The most famous and famous dish.

It’s Texas smoked beef breast.

After two years of studying and trying

Fox brothers found the best way to smoke beef breast.

Select lean beef shoulder and fat-rich triangular meat.

Evenly apply proper amount of salt and pepper.

Build firewood of walnut trees on the mountain.

And then smoked for 12 hours.

Delicious food has been baked.

The long wait seems to be blindly "seasoning"

Let diners savor it more carefully

The meat fiber inside is covered with grease.

It tastes like butter and melts in your mouth.

The flavor of beef itself is combined with seasoning flavor and smoked flavor.

Various flavors have been "experienced" by time and temperature.

Together, it has made a wonderful taste.

In Greenville, South Carolina

A grand party is being held here.

The tail party combined with the olive race is local.

A gathering with a long history.

Where there is a party, there must be a barbecue.

Former football players Maurice and Joe retired

Combining passion for football and barbecue.

Will feed hungry fans in stadiums and local sports bars.

Developed into their new career.

Barbecue whole chicken, beer can turkey, beef breast

And all kinds of meat they bought from local hunters.

It’s all in their dishes.

And one of them is exclusive.

It’s their roast whole deer.

It takes a lot of skill to roast lean venison.

Because no matter how low the oven temperature is,

How slow is the baking speed?

Venison can easily become dry wood.

Morris and Joe have their own "cheats"

At first light, they set about dealing with the carcass.

Evenly spread Morris’s family-run dry plaster formula.

Wrap venison in bacon.

Add homemade barbecue sauce.

After 8 hours of smoking on hickory and oak,

There is one last key step left.

Venison dishes can be served.

That is to sprinkle the most important seasoning blindly.

Joe’s family sauce, a mixture of vinegar, spices,

The mysterious formula of fruit and pepper

What is the final flavor?

Bacon’s oil retains the tenderness of venison.

The mysterious sauce is superimposed with a layer of sourness and choking.

Various combinations enrich the taste of venison.

Delicious was born.

Experienced the party barbecue culture

Let’s turn our attention to the Pacific coast again.

A ranch in santamaria, California.

There is another unique way of barbecue here.

Led by 90-year-old Archie Simmons

Shalaotou barbecue dui

They provide barbecue dishes for the community all the year round.

For 80 years, only one cooking food has been refined.

-santamaria barbecue

This super-large kebab uses the upper and lower back of cattle.

Applying seasoning is only the first step.

Its unique flavor

Mainly due to the charcoal fire of "ulterior motives"

In addition to the burning red oak around.

There is another layer of charcoal in the middle of the oven.

Smoke from wood burning and smoke from oil dripping into charcoal.

Invade into the meat continuously

The flavor of barbecue has also become rich.

This old man is 240 years old.

Special barbecue

What will it taste like?

Andrew, who has tasted delicious food, said

It’s perfect I can’t describe it!

I saw so many delicious barbecues.

Are you drooling already?

Food is not only a taste enjoyment.

Sometimes it is often a regulator of emotions.

In your life,

Have you ever been cured because of good food?

Welcome to share in the comment area ~

Original title: "Roast beef breast, roast whole deer, kebab … Are you sure you don’t want to come in and have a look? 》

Read the original text

China Short Video Development Report in 2023

[Abstract] In 2023, the short video industry in China entered a stage of deep development after rapid development and innovation. The supporting industrial chain of the whole industry tends to be mature, and the emerging forms such as network micro-short dramas are growing explosively. The deepening of vertical segmentation has promoted the popularity of short videos of cultural tourism, and the improvement of live e-commerce has accelerated the commercialization process of short video industry. At the same time, after entering the stock maintenance, the competition in the short video industry has intensified, industry chaos has occurred frequently, and copyright infringement has become an urgent problem to be solved. Facing the future, the development of short video industry shows the trend of quality turning, national creation and social expansion, and short video will gradually become an important force in social construction.

[Keywords:] short video micro-short drama commercialization of the whole people

【 Chinese Library Classification Number 】 G206 【 Document Identification Code 】 a

【DOI】10.16619/j.cnki.rmltxsqy.2024.16.009

[Author Brief Introduction] Huang Chuxin, vice president, professor and doctoral supervisor of School of Journalism and Communication, China Academy of Social Sciences, secretary general and researcher of New Media Research Center, China Academy of Social Sciences. The research direction is new media communication and media integration. His major works include Evolution and Reconstruction: the Present Situation and Trend of IPTV Development in China, New Media: Micro-communication and Media Integration Development, and New Media: Integration and Development.

　

Hot Spots in Short Video Industry

In 2023, the short video industry in China entered a mature period and a deep development period from an outbreak period and a transition period on the basis of standardization of policy guidance, stabilization of market scale, maturity of content ecology and diversification of industrial structure. On the basis of the growth of user scale and the improvement of industrial chain, the mainstream media short videos are constantly innovating, and new forms such as network micro-short dramas are emerging. Short videos are gradually deepened in the vertical segmentation field and effectively combined with the cultural tourism industry to promote the wide spread of the city image. Under the multiple influences of policies, users and technologies, the commercialization process of short video industry is also accelerating.

The growth rate of user scale has slowed down, and the supporting industrial chain has matured. According to the 53rd Statistical Report on Internet Development in China issued by China Internet Network Information Center, as of December 2023, the number of online video users in China reached 1.067 billion, including 1.053 billion short video users, an increase of 41.45 million over the same period in 2022, accounting for 96.4% of the total netizens. [1] Although the scale of users has continued to grow, its growth rate has gradually slowed down, and the dividend of user growth has gradually subsided, and the industry has truly entered the era of stock competition. While the growth of user scale is slowing down, the stickiness of short video users is increasing. In 2023, the average daily usage time of short video will reach 151 minutes, especially the head effect of short video application platforms, with Tik Tok and Aauto Quicker accounting for 95.3% of the total share. [2] Short video platform provides rich content supply and diverse scene experiences for network users, thus promoting the continuous growth of network users and driving the expansion of the whole industry. According to the survey data of Mob Research Institute, the short video market scale was nearly 300 billion yuan in 2023. In the network audio-visual industry market covering content creation, network audio, network live broadcast and integrated video, the short video market accounted for 40.3%, and the market scale was 292.83 billion yuan. [3]

On the basis of expanding market scale, the supporting industrial chain of short video has gradually matured, covering upstream content production end, midstream platform publishing end and downstream user group terminals, forming a "production — Distribution — The industrial closed loop of consumption. At the upstream content production end, it mainly includes the head short video platform, mainstream media short video production, MCN(Multi-Channel Network) institutions, individual users and other multi-production entities. In November 2023, Tik Tok launched a video content payment test to explore a new content realization model; The WeChat video number also activated the content ecology through high-quality original content and recreational activities, and the monthly release number of head creators increased by 55.6%. [4] At the same time, the creators’ ecology of short video platforms is increasingly diversified. On the Tik Tok platform, the number of active talents continues to grow, and the proportion of pan-life talents has increased significantly. At the release end of the mid-stream platform, it mainly includes the head platforms such as Tik Tok, Aauto Quicker, and Bi Li, and there are also short video platforms with social media attributes such as the newly emerging WeChat video number. In the downstream user group terminal, China’s short video user group still shows a rapid growth trend. Among the people who have gained more than 1 million fans on Tik Tok platform in 2023, the account types are mostly life and entertainment, and the types of fan groups are constantly expanding. Multi-dimensional precipitation of users has become an important way for short video platforms to obtain traffic.[5] The integrity and maturity of the short video industry chain cannot be separated from the interaction and integration of upstream, midstream and downstream. In particular, MCN institutions are deeply involved in the production and distribution of short videos, UGC (user-generated content) and PGC (professional-generated content) are gradually integrated, PUGC (professional-user-generated content) is gradually layered, KOL (key opinion leader) model is innovated, the vertical segmentation of short video platforms is improved, and the industrial modules such as news information, social interaction and entertainment are expanded and opened, which makes short video platforms gradually embedded into the social industrial structure in the form of media.

The mainstream value boutique creation, the network micro-short drama becomes the main position. Micro-short plays and short plays have emerged on short video platforms, and they have quickly become a new force in network audio-visual with their light weight, short period and people-friendly plot design. In 2023, the industry scale and development enthusiasm of micro-short plays increased rapidly, and the market of micro-short plays in China showed a hot trend, with all kinds of themes, creative subjects, user groups and industries around micro-short plays achieving a spurt growth. At the same time, with the continuous improvement of national policies and the participation of mainstream media, micro-short plays have moved from early entertainment to mainstream, and gradually developed in the direction of quality, specialization and systematization, becoming the main position of ecological construction of network content.

In terms of market scale, network miniseries show a rapid growth trend. According to the data of China Micro-short Drama Market Research Report from 2023 to 2024, the market size of China’s online micro-short drama was 37.39 billion yuan in 2023, up by 267.65% year-on-year, and it is expected to reach 100.68 billion yuan in 2027. In the third quarter of 2023, the official circulation of online micro-short drama reached 150, nearly twice the total in 2022. [6] According to the latest data from the Research Report on the Development of Internet Audiovisual in China (2024), there were 384 key online mini-dramas in 2023, more than double the number in 2022 (172). [7] Judging from the current market situation of miniseries, most miniseries in short video platforms revolve around themes such as crossing and love, and are mostly adapted from online literature, with centralized content themes. From the broadcasting platform of miniseries, Tik Tok and Aauto Quicker are in the leading position. In 2023, the average daily users of mini-dramas in Aauto Quicker were 270 million, and the cumulative broadcast volume of mini-dramas in the whole year was as high as 8.6 billion. At the same time, the "Xingmang Short Drama Plan" was launched; Tik Tok Platform has launched the "New Short Drama Plan" and other incentive projects for institutions and talents, creating an ecological environment for the production of short dramas, and driving short dramas has become an important way for short video platforms to increase revenue. In the profit model of miniseries, most miniseries are mainly divided into platforms.Followed by advertising placement, single episode payment and small program payment, e-commerce live broadcast, IP derivative sales and so on. [8] In addition to Tik Tok and Aauto Quicker, other online audio-visual platforms have also entered the mini-short drama market and launched support plans for mini-short dramas (such as "Ten Theater" launched by Tencent Video). From the user level of miniseries, the user stickiness of miniseries is in a period of rapid growth in 2023. According to the survey data, the proportion of users who often watch miniseries is as high as 39.9%, and 31.9% of them have paid for miniseries. [9]

Micro-short plays quickly became popular in the field of network audio-visual by virtue of their low input cost and attracting many users. In addition to Tik Tok, Aauto Quicker and other short video platforms, relevant state functional departments have also begun to give positive guidance to mini-dramas, and mainstream media have invested in the development, production and dissemination of mini-dramas. As early as 2022, the State Administration of Radio and Television set up a special program of "network miniseries" in the annual selection activity of excellent online audiovisual works, and in January 2024, it issued a creative plan of "traveling with miniseries", proposing to create and broadcast 100 miniseries with excellent themes in 2024, and promoting a group of entities to follow the popularity of miniseries [10], through "miniseries+" In the mainstream media, CCTV and CCTV planned to launch large-scale projects such as China Mini-short Drama Conference and China Mini-short Drama Festival, and Mango TV "Big Mang Project" launched many excellent mini-short dramas, among which "Aunt’s World New Year’s Eve" was broadcast on Hunan Satellite TV, with an average audience rating of 0.19%, ranking first among provincial satellite TV stations at the same time, further promoting the effective interaction between mini-short dramas and TV screens. After the mainstream media joined, the theme of online mini-dramas gradually moved from traditional entertainment and crossing to mainstream and boutique.Including the story of Gaobeidian, which reflects the theme of rural revitalization, the bone whistle of Hemudu, which was jointly developed by the Central Radio and Television General Station and Ningbo Radio and Television Group, and the secret between us, which is a city roaming TV series launched by Mango TV, etc., it shows that the theme content and theme range of miniseries have changed from traditional online literature to focusing on realistic themes, and then the realistic themes gradually occupy the mainstream, and the network miniseries are gradually moving towards a new development track of spreading mainstream values.

The vertical segmentation has gradually deepened, and the short video of the travel has continued to be popular. 2023 is a year of economic recovery and development after the smooth transition of epidemic prevention and control in COVID-19, and it is also a year of cultural tourism industry recovery and accelerated recovery in China. In March, 2023, the Ministry of Culture and Tourism issued the Opinions of the Ministry of Culture and Tourism on Promoting the High-quality Development of the Online Travel Market, proposing "to promote the digital marketing of online travel and support online travel operators to carry out online travel exhibition activities by using webcasting and short video platforms … … Promote new progress in rural revitalization, cultural and tourism integration, civilized tourism and tourism public services. " [11] Under the background of economic recovery, accelerated social mobility, increasing consumer confidence and increasingly frequent travel, China’s cultural tourism industry has shown new growth. Driven by the short video platform, the "Village Super" event in Guizhou helped the development of cultural tourism, the "special forces tourism" of college students helped Zibo barbecue become the top stream, Tianjin "Diving Uncle" took fire to Tianjin Lion Forest Bridge scenic spot, and "Southern Potato" ventured into Harbin, and other cultural tourism industries were presented, which quickly became a network landscape.

With the help of short video and other online audio-visual platforms, the cultural tourism industry presents the effect of interaction between offline experience and online experience. At the same time, the technology empowerment of "5G+smart cultural tourism" has effectively promoted online consumption, rural consumption and scene expansion. For example, the Department of Culture and Tourism of Heilongjiang Province launched the small program "Play Longjiang with One Click" and actively explored the innovation of online travel forms. The Research Report on the Development of Internet Audio-visual in China (2024) shows that in 2023, 44.4% of Internet audio-visual users often watch short videos of tourism/scenery, which is 16.3 percentage points higher than that in 2022, and 27.9% of users "will travel somewhere because of watching short videos/live broadcasts". [12] With the help of policy guidance, industrial expansion, scene marketing, platform boosting and user participation, innovative travel modes such as short video platform, e-commerce platform and social media have accelerated development, effectively stimulating users’ willingness to travel. Tik Tok and Aauto Quicker have launched various programs to support cultural tourism creators. Through topic flow support, innovative marketing methods, shaping the image of city brands and network celebrities, attracting mainstream media and pushing authoritative information released by cultural tourism departments, they have gathered social multi-subjects, such as platforms, users, talents, cultural tourism enterprises and new government media, to jointly build an ecological system of cultural tourism content.

On this basis, many enterprises have also entered the cultural tourism industry through live broadcast with goods and "immersive" cultural tourism live broadcast. In July, 2023, New Oriental announced the development of cultural tourism and the establishment of cultural tourism company. Oriental selection live broadcast room promotes the rapid popularity of cultural travel mode on short video platform through topic participation, travel recommendation and live broadcast of talents. The layout of short video platform shows different emphases in the cultural tourism industry. For example, through the form of "topic+live broadcast", Tik Tok cooperates with cultural tourism institutions, scenic spots and hotels to attract users to purchase products and services on the Tik Tok platform; Aauto Quicker combines the market culture to create regional hotspots. According to the statistics in October 2023, the number of literary works created by Aauto Quicker increased by 42% year-on-year; Deeply cultivate young people’s preferences and combine multiple IP with cultural tourism, and the number of cultural tourism works increased by 64% year-on-year; Xiaohongshu aggregates young people through scene raiders to create an online "encyclopedia of cultural travel"; Wechat video number promotes product transformation through the combination of "live broadcast+private domain traffic". [13] Generally speaking, the combination of short video industry and cultural tourism industry has become a hot phenomenon in 2023, and different short video platforms are exploring new development models with their own superior resources, user groups and content resources.

Live e-commerce helps consumption, and the commercialization process of the platform is accelerated. After the COVID-19 epidemic, "short video+live broadcast" has become an important media way to stimulate consumption in society, and the commercialization process of short video platform has also been accelerated. According to the Research Report on the Development of Internet Audiovisual in China (2024), in 2023, 71.2% of internet users bought goods by watching short videos or live broadcasts, over 40% of them thought that short videos and live broadcasts had become their main consumption channels, and 53.7% of internet users often watched live broadcasts of e-commerce or live broadcasts with goods. [14] According to the data of Tik Tok platform, its popular live broadcast related products usually cover fast-moving consumer goods such as food and beverage, beauty, fresh food, etc. Among the popular live broadcast rooms, 43% live broadcast rooms belong to live broadcast with goods [15], which is closely related to live broadcast e-commerce. With the increasing penetration and driving force of short videos to various industries and industries in society, the diversification trend of live e-commerce has also become increasingly apparent. In 2023, there were more than 800 new four-level categories in Tik Tok platform. The vertical subdivision of categories expanded the diversified consumer demand of network users. The diversification of e-commerce products and the diversification of user demand formed a fit relationship, which jointly promoted the commercialization process of short video platforms.

At the same time, the business model and profit structure of short video platform are also influenced by relevant policies, user groups and digital technology. First of all, the development of live e-commerce industry and short video platform cannot be separated from the support of policies and regulations and effective supervision. In recent years, various relevant departments in China have issued a number of policies and regulations to regulate the live broadcast e-commerce, with a view to promoting the live broadcast e-commerce industry to gradually enter a standardized development stage. Secondly, the strong penetration effect of short video users has cultivated a large number of consumers for the commercial development of live e-commerce industry and short video platform. By the end of December 2023, the number of live e-commerce users in China has reached 597 million, accounting for 54.7% of the total netizens. [16] Live e-commerce has become one of the important channels for online users to buy goods. Finally, digital technology leads the live e-commerce industry to digital and intelligent transformation. The empowerment of technology is reflected in the whole process of live broadcast, such as AI algorithm price comparison before live broadcast, intelligent product selection, intelligent advertising, and AIGC (Generative Artificial Intelligence) to generate product selling point copy, etc. In live broadcast, AI digital people are used to realize live broadcast data visualization and real-time monitoring of product data, and after live broadcast, intelligent means are used to evaluate, analyze and feedback, predict product sales trends, and analyze consumer behavior. [17]

Under the influence of multiple factors such as policy guidance, user demand and technology empowerment, the commercialization of short video platforms has gradually accelerated, which has also promoted the innovative development of short video platforms and e-commerce platforms. In February, 2023, Aauto Quicker E-commerce put forward the development direction of "global operation", and put forward two aspects: content planting grassland with "short video+live broadcast" as the core and pan-shelf field with "search+mall" as the core. [18] In 2023, Tik Tok mainly focused on e-commerce and local life, and served the social life of the general public through short videos, live broadcasts to help farmers and other comprehensive formats. Through the "Chuanliu Plan", the barriers of live broadcast of talent distribution and independent live broadcast of brands were eliminated, and the integrated marketing innovation of "talent+brand+platform" was realized. At the same time, in the process of the short video industry from "two giants" to "two super-strong", the live e-commerce model of WeChat video number achieved remarkable results in 2023. The data shows that the live delivery scale of WeChat video number in 2023 increased significantly year-on-year, and the growth of GMV (total transaction amount) was nearly three times that of 2022, forming a business model of "e-commerce+advertising". [19] In addition, the traditional e-commerce platform has accelerated the effective integration with the short video industry.For example, in early 2024, the person in charge of content ecology in JD.COM said that 1 billion cash and 1 billion traffic would be used as rewards to implement the "creator incentive plan" to subsidize talents in 20 short video creation fields, such as 3C digital, household appliances and furniture, maternal and child, fashion and so on [20].

Difficulties and challenges faced by short video industry

In the process of communication mode expansion, industrial chain improvement and business model innovation, the short video industry in 2023 ushered in new development opportunities. With the mature and in-depth development stage, the short video industry is also facing multiple dilemmas in the systematic and diversified development. Faced with the transformation of social structure, diverse user needs and changeable market environment, the short video industry has some problems, such as intensified competition among multi-platform and seizing market share. At the same time, due to the development of AIGC, it is a general trend for intelligent technology to empower short video innovation, and the infringement and copyright chaos caused by technology application are increasingly prominent. On this basis, the national industry supervision policy on short videos has gradually tightened.

Competition for short video platforms has intensified. Compared with the development momentum of the two short video head platforms in Tik Tok and Aauto Quicker in the previous two years, commercial platforms such as WeChat video number and mainstream media platforms such as CCTV video have gradually matured, platforms such as Bili Bili and Xiaohongshu have gradually emerged by means of circle communication, and traditional network audio-visual platforms such as iQiyi and traditional e-commerce platforms such as JD.COM have laid out short video fields one after another. In 2023, the platform pattern of short video industry will show a development trend of "two super and more powerful". By virtue of their own content advantages, user advantages or technical advantages, various platforms strive for users, data and other resources through vertical segmentation, differentiated layout, mainstream focus, etc., thus forming a situation in which the competition among multi-parties of short video platforms is intensified.

According to Tencent’s financial report in the second quarter of 2023, users of WeChat video number use for more than 50 minutes a day, which is more than half of the main station in Tik Tok, and it is still growing rapidly. Based on the port advantage of WeChat video number, the number of users accumulated by WeChat gradually depends on the video number, which poses a certain challenge for short video platforms to tap the incremental groups of users in third-and fourth-tier cities and silver-aged users. At the same time, after years of development and accumulation, the traditional short video platform has gradually developed based on its content advantages. According to the data of enterprise research platform, nearly 30% of users in Tik Tok and 40% of users in Aauto Quicker think that the homogenization of short video content is more serious. Many Internet experts or short video bloggers have the situation of "making once and handling many times", that is, a content product is repeated, distributed and spread on different short video platforms for many times, and it is not changed according to the development and characteristics of the platforms. From the short video communication of mainstream media, news content and authoritative information of some mainstream media also exist the phenomenon of multi-platform distribution and communication. In the face of intensified competition in the industry environment, the production capacity of many MCN institutions is becoming increasingly weak, which leads to the homogenization tendency of content. It can be seen that from platforms, media, institutions to users, the multi-creative subjects in the short video content ecology are in a weak state in different degrees in the competition. In addition to the increasing content competition, the business development of multi-party entities has also entered the deep-water competition area. In 2023, the live broadcast e-commerce re-emerged, and the live broadcast e-commerce on platforms such as Tik Tok and Aauto Quicker accelerated their layout.Continue to exert strength in terms of talent, content, traffic, interaction and service. However, in this process, it also brings about some related problems, such as chaotic commodity prices, frequent quality problems, low prices on different platforms, too many live advertisements, mixed content, declining brand effect and reduced user experience.

The chaos in the short video industry is prominent. In recent years, with the vigorous development of short video, its comprehensive management has also achieved remarkable results. However, due to the intensified competition of short video platforms, there have been some problems in terms of information content, value orientation and business tendency. Due to the deviation of value orientation, some short video bloggers shoot and produce short videos by designing scenes, posing and faking, deliberately fabricating and other forms to attract traffic and gain users’ attention. Short videos such as "Give instant noodles to the hospitalized mother-in-law" at the end of 2023 and "Qin Lang lost her homework" at the beginning of 2024 have aroused widespread concern in different degrees. These false short videos have attracted public attention and discussion in a conflicting and dramatic way, which has affected the public’s correct judgment to some extent, challenged the bottom line of moral civilization, and even induced social contradictions, resulting in conflicts between social prejudice and public value cognition. With the rise of the live broadcast mode of short video platform, many vulgar and "marginal" contents have appeared one after another. For example, some bloggers adopt meaningless live broadcast forms such as "soft pornography", showing off their figure, exaggerating and showing off their wealth, and vulgar PK, engaging in the production and dissemination of bad content, and even touching the legal red line, which has seriously affected the content ecology and value orientation of short video platform.

In 2023, the relevant departments of the central government promoted the comprehensive management of the short video industry from many aspects such as laws and regulations, policy standards and industry supervision. In 2023, the Central Network Information Office launched a series of "Clear and Clear" special rectification actions, all of which focused on short videos, focusing on rectifying "spreading false information, displaying improper behaviors, spreading wrong ideas and other chaos": in March, focusing on short video platforms, cracking down on prominent problems such as rumors, counterfeiting and illegal profits; In July, the Notice on Strengthening the Management of Self-media was issued, clarifying the requirements of "standardizing the labeling of information sources" and "labeling fictitious content or controversial information"; In September and December, the chaos in the field of short video, such as the loss of value orientation and the frequent occurrence of bad content, was rectified. [21] On the whole, the short video industry has been on the track of paying equal attention to development and supervision. Due to the constant changes in digital technology, media forms and innovative subjects, the problems in the development of short video have become the key regulatory content of the network audio-visual industry, and the multiple supervision of the subject, platform and industry of short video is gradually improving.

Infringements occur frequently in the field of short videos. From the characteristics of infringement in the network audio-visual industry, short video infringement is more manifested as copyright infringement. Due to the quantification and fragmentation of short video content creation and the diversification of content creation subjects, it is difficult and controversial to define the copyright ownership of short video. At the same time, due to the weak awareness of rights protection of relevant subjects, an effective short video copyright protection mechanism has not really been formed, and short video copyright disputes occur frequently. How to promote the short video industry to form a good awareness of copyright protection and promote the formation of a scientific and effective rights protection system has a long way to go.

In the short video format, due to the use of intelligent algorithms, AI video generation and other means, a large number of TV dramas edited without permission, copying other users’ content, "secondary creation" and so on are increasing, and short video head bloggers’ works and popular film and television variety works have become the "hardest hit" for infringement. There are many forms of short video copyright infringement, including unauthorized publication of works without the permission of the copyright owner, adaptation of works without the permission of the copyright owner and profit from online communication. With the rise of Sora and other technical applications, the network audio-visual works generated by artificial intelligence will also pose a risk of infringement on the copyright of existing short video content. In view of the copyright infringement of short videos, the National Copyright Administration and other departments are also constantly cracking down on the chaos of infringement and piracy through industry supervision. In 2023, the National Copyright Administration, the Ministry of Industry and Information Technology, the Ministry of Public Security and the National Internet Information Office jointly launched the special campaign "Jianwang 2023" to crack down on online infringement and piracy, and proposed to strengthen the copyright protection of the whole chain of works with the focus on online videos, online news and audio books, and promote the establishment of a good network ecology; At the same time, we will carry out in-depth copyright supervision of key video websites (APP), focusing on rectifying short video infringement.

Prospect of short video development trend

The development of media ecology, the change of media pattern and the change of users’ needs all put forward new requirements for the development of short video. Especially in the process of deep media integration and the construction of all-media communication system, mainstream media and short video platforms compete and interact, and short video has also changed from extensive production to quality production and mainstream production. With the expansion of users’ media contact channels and the improvement of content production capacity, the popular creation and sharing of short videos has gradually become a trend. On this basis, short video will also move from media to industrialization, and integrate media logic and industrial logic into social construction, becoming an indispensable and important force for social development.

Boutique turn. With the change of users’ demand for online audio-visual content products, high-quality, high-quality and personalized content production has become the future direction of short video development. Short video provides a new path for the transformation and upgrading of the network audio-visual industry and becomes an important force for the deep integration of media. It is an inevitable trend for short video to turn into high-quality products, which is mainly manifested in the following three aspects: First, the short video industry will gradually shift from incremental market to stock market, which will promote Tik Tok, Aauto Quicker and other platforms to upgrade and optimize the traditional content structure, eliminate vulgar information and low-quality content, and create a new ecology of content production through comprehensive management of the industry; Second, mainstream media and online audio-visual platforms, such as CCTV, Sichuan Watch, Elephant News, Mango TV, iQiyi, Tencent and other platforms and clients, have provided users with high-quality, professional and high-quality content products; Third, network experts and "grassroots" creations are gradually becoming professional, and short videos are gradually moving from pan-entertainment to pan-knowledge, mainstreaming and value.

In recent years, the national radio, television and network audio-visual industries have innovatively implemented the short video "first screen first push" project, and the creation of short videos in the fields of excellent cultural heritage, theoretical propaganda and interpretation, series of theme propaganda, mainstream value communication and so on has become increasingly prosperous, and the production of short video masterpieces has gradually become the vane of the industry. In 2023, the Central Radio and Television General Station promoted the high-quality development of short videos with authoritative, objective, accurate and true comments, and built an evaluation system of short videos with the brand of "Elephant Dance Index", focusing on five aspects: content production level, information aggregation level, technology leading level, user service level and platform operation level, and accurately evaluating short videos’ ability in content originality and production quality, which also promoted other mainstream media and networks.

Popular creation. Relevant data show that in 2023, the average daily usage time of short videos reached 151 minutes, accounting for about one tenth of people’s daily life time. One of the important reasons for the continuous improvement of short video users’ stickiness lies in the continuous expansion of the field of short video content creation, from traditional pan-entertainment to pan-knowledge and pan-life, involving content and categories with multi-level needs such as people’s life, study and travel.

At present, users of short video platforms are no longer satisfied with watching and commenting, but are keen on creating and sharing as subjects. The empowerment of digital technology and the popularity of various production and sharing apps have greatly lowered the threshold for users to participate in short video creation. In the fragmented time and scene, users gradually changed from "brushing short videos" to "making short videos". At the same time, the professional creative groups of short videos are also expanding. The number of creators who benefit from short video creation has been growing steadily for many years, and the proportion of professional creators in the total number of creators has gradually increased, which has further promoted the creative enthusiasm of ordinary netizens. In this process, the decentralized feature of short video content creation has become increasingly prominent, and the enthusiasm of users to participate in creation has been continuously improved. Short video has become an important form for ordinary people to record their lives and express themselves [22], and will gradually build a network landscape created and shared by all people.

Socialization and expansion. At present, short video is no longer limited to a new media form or a new media platform, but has become a media ecosystem in which multiple elements such as media, media, technology and platform fully interact. As an emerging audio-visual communication format based on the mobile Internet scene, short video has become an important channel and means for the general public to receive information and carry out social communication. At the same time, the short video and the political, cultural, economic and other elements in the social system are widely interacted and integrated, and gradually developed into a competitive industry, and its value chain and innovation chain are continuously extended through network audio-visual to speed up its layout in diversified industries.

In the future, short video will gradually become an important driving force in the social industrial structure. Driven by digitalization and intelligence, it will gradually become the main engine of the audio-visual industry, and will be fully linked and integrated into the social system through media mode, immersion mode and embedded structure, and will be accurately connected with all aspects of politics, economy, culture and social life through data, audio-visual and services, so as to continuously empower social and economic development and promote the digital transformation of social industries. On the one hand, the short video platform will be deeply integrated into the localized life service of the city, and closely integrated with the lives of grassroots people through live broadcast and e-commerce, providing a new experience of "short video+service". On the other hand, the short video platform will meet the national strategy and social needs, actively serve the regional strategy, help rural revitalization, and provide innovative means and methods for agricultural products sales, rural spiritual civilization construction and grassroots cultural communication in the vast rural areas in the form of "short video+new farmers", "short video+helping agriculture" and "live broadcast+helping agriculture". At the same time, the modes of "short video+cultural tourism" and "live broadcast+cultural tourism" are deeply explored to provide media-driven and technology-driven for the cultural tourism industry through media.

(This paper is the phased achievement of the funding plan of "Dengfeng Plan" for discipline construction of China Academy of Social Sciences, with the project number: DF2023YS40).

annotate

[1][16] China Internet Network Information Center: "The 53rd Statistical Report on Internet Development in China", March 22, 2024, https://www.cnnic.net.cn/n4/2024/0322/c88-10964.html.

[2] [7] [9] [12] [14] The Research Report on the Development of Network Audiovisual in China (2024) was released in Rong, http://www.cnsa.cn/art/2024/3/28/art_1977_43660.html on March 28th, 2024.

[3]Mob Research Institute: Short Video Industry Research Report in 2023, https://www.mob.com/mobdata/report/178, June 30, 2023.

[4] Xinbang Research Institute: Xinbang Research Institute: Mid-year Development Report of 2023 WeChat Video Number, https://www.dydata.io/datastore/detail/2334569092851306496/, November 10, 2023.

[5][15] Flying Melon Data: Annual Report |2023 Short Video Live and E-commerce Ecological Report, January 31, 2024, https://www.feigua.cn/article/detail/811.html.

[6] Ai Media Consulting: "2023– Https://www.iimedia.cn/c400/97005.html, November 22, 2023, A Research Report on the Micro-short Drama Market in China in 2024.

[8] He Hongyuan: "Stephen Chow," Transformation "Miniature Plays", "21st century business herald", January 31, 2024, the 10th edition.

[10] State Administration of Radio and Television: Notice of the General Office of the State Administration of Radio and Television on Launching the Creative Plan of "Traveling with Miniature Plays", https://www.nrta.gov.cn/art/2024/1/12/art_113_66599.html, January 12, 2024.

[11] Opinions of the Ministry of Culture and Tourism on Promoting the High-quality Development of Online Tourism Market, March 24, 2023, https://www.gov.cn/zhengce/zhengceku/2023-03/28/content _ 5748755.htm.

[13] Xinbang Research Institute: "Xinbang Research Institute |2023 Annual Insight Report on Cultural Tourism", January 31, 2024, https://file.digitizing.com/eimg/uiages/20240112/1705041869784034.pdf.

[17] iResearch: "China Live E-commerce Industry Research Report in 2023", https://www.iresearch.com.cn/Detail/report?, February 29, 2024. id=4316&isfree=0。

[18] Li Kunkun: "Short video in 2023: overall acceleration of commercialization", December 29, 2023, http://www.cb.com.cn/index/show/zj/cv/cv135243241264.

[19] Zhang Yangyang: "The live broadcast GMV of WeChat video number will increase by 300% in 2023, and it is planned to do so in 2024", January 11, 2024, https://www.cls.cn/detail/1568485.

[20] "https://app.myzaker.com/news/article.php?, April 12, 2024", "JD.COM invested heavily, 1 billion incoming short videos". m=1712998732&pk=6618f9098e9f092d367fb51c。

[21] Wen Lijuan: "In 2023, the regulatory storm swept the short video industry — — Clean up the chaotic images such as wiping the yellow screen and posing, and purify the network audio-visual space, Rule of Law Daily, December 31, 2023, 1st edition.

[22] Chang Xiangping: "Short video accelerates digital transformation in many fields — — Interview with Zhu Yannan, Director of the Development Research Center of the State Administration of Radio and Television, China Press, Publication, Radio and Television, March 5, 2024, 6th edition.

Report on the Development of China’s Short Video in 2023

Huang Chuxin

Abstract: In 2023, China’s short video industry has entered a stage of deep development after rapid development and quality improvement innovation. The supporting indust rial chain of the whole industry tends to mature, new forms such as network micro-short dramas have shown explosive growth, the deepening of vertical segmentation fields has brought the popularity of short video of cultural travel, and the improvement of live e-commerce has also promoted the commercialization process of short video industry. Meanwhile, after entering the stock maintenance, the competition in the short video industry intensifies, the industry chaos become frequent, short video copyright infringement phenomenon has become an urgent problem to be solved. Facing the future, the development of short video industry also shows a hot trend of turning to quality, national creation and social expansion, and short video has gradually become an important force in social construction.

Keywords: short video, micro-short dramas, commercialization, popularization

BYD’s ＂Eye of the Gods＂ has been unlocked nationwide, and a new era of intelligent driving has arrived!

The new function of its advanced intelligent driving assistance system "Eye of the Gods"-CNOA has been officially launched nationwide, which indicates that intelligent driving technology has entered a new stage. This function will be pushed to each adaptive model by OTA upgrade in stages.

The function of CNOA is based on the cartographic NOA technology independently developed by BYD. Through the end-to-end large-scale model architecture, it integrates the data of various sensors and realizes real-time accurate capture and processing of road environment. Whether facing complex intersections, traffic lights, or autonomous overtaking, obstacle avoidance bypass, automatic merging and other operations, CNOA can handle it with ease. Even difficult scenes such as passing around the island and automatically entering the waiting area are handy.

BYD’s Eye of God system has been upgraded to BAS 3.0+ version, bringing users the ultimate experience beyond traditional driving. As the leader of China’s smart driving market, BYD’s number of smart driving vehicles has exceeded 4 million, building a huge data ecosystem in Che Yun.

At the algorithmic level, BYD has continuously promoted the development of intelligent driving technology with its leading end-to-end large model and strong iterative ability. In terms of perception, BYD adopts Xuanji architecture to realize the fusion of vehicle perception information, and the central computing platform is responsible for the great fusion of the whole sensing chain to ensure that the vehicle can maintain excellent perception ability in any weather, any scene and any region, which provides a solid guarantee for driving safety and comfort.

At the implementation level, the "Eye of the Gods" system has shown extraordinary innovation ability. The world’s first functions, such as easy four-way parking and easy three-way parking, cover more than 300 parking scenes, greatly improve the convenience and accuracy of intelligent parking, and redefine the new standard of intelligent driving.

Gather strength and promote rural revitalization in an all-round way (start with firm confidence)

　　A strong country must first strengthen agriculture, and a strong agriculture can strengthen the country.

　　The 20th National Congress of the Communist Party of China made an overall plan for agricultural and rural work when drawing up a grand blueprint for building a socialist modernization power in an all-round way, and clearly put forward to comprehensively promote rural revitalization.

　　The Central Economic Work Conference stressed that it is necessary to comprehensively promote rural revitalization and resolutely prevent large-scale return to poverty. General Secretary of the Supreme Leader pointed out at the Central Rural Work Conference: "We should make full efforts to do a good job in rural revitalization ‘ Agriculture, countryside and farmers ’ All work, vigorously promote the modernization of agriculture and rural areas, and work hard to accelerate the construction of an agricultural power. "

　　The grand blueprint is inspiring, and the sound of the horn is inspiring.

　　"Good policies make our farmers feel warm." On January 3rd, just after the New Year holiday, Zhao Menghui, a large grain grower in Renze District, Xingtai City, Hebei Province, came to the field to see the situation of wheat seedlings. "This year, we are going to add several plant protection drones and large harvesters to expand the scale of operation and increase grain production capacity." Zhao Menghui said.

　　"The key to comprehensively promoting rural revitalization is to do it." Early in the year, wei li, secretary of the Party Committee of Gengche Town, Sucheng District, Suqian City, Jiangsu Province, was busy selecting the site for the deep processing project of agricultural products. "In the new year, we must strive to make the rural construction livable, suitable and beautiful, and let the villagers’ lives flourish."

　　New journey, new struggle. All localities and departments have fully implemented the spirit of the 20th Party Congress, the Central Economic Work Conference and the Central Rural Work Conference, adopted more powerful measures, gathered more powerful forces, comprehensively promoted rural revitalization, and rolled up their sleeves to work hard.

　　Stable production and supply guarantee provide solid support for ensuring economic and social development.

　　At present, the foundation of China’s economic recovery is still not solid, and the triple pressures of demand contraction, supply shock and expected weakening are still relatively large. The more we face the risk challenge, the more we should play the role of "ballast stone" of "agriculture, countryside and farmers".

　　General Secretary of the Supreme Leader emphasized that "ensuring the stable and safe supply of grain and important agricultural products has always been the top priority in building an agricultural power" and "always doing a good job in agricultural production based on itself and responding to the uncertainty of the external environment with the certainty of stable domestic production and supply".

　　Bearing in mind the general secretary’s earnest entrustment, all localities and departments acted resolutely.

　　— — Store grain in the ground, store grain in technology, and consolidate the foundation of food security in all directions.

　　The construction site of Laowangpo high-standard farmland in Xiping County, Henan Province is in full swing, and excavators and muck trucks are rushing around. "When the weather is fine, hurry up and do it, and the high-standard farmland will be built, and the harvest will be even more sufficient." Liu Weisong, director of the Agricultural and Rural Bureau of Xiping County, said.

　　Woye Tianchou, continue to plant winter pipes in winter, upgrade farmland water conservancy, prepare for farming in spring, and become busy in winter. Store grain in the ground, store grain in technology, and stabilize the foundation of granaries in big countries. The contribution rate of China’s agricultural science and technology progress exceeds 62%, the comprehensive mechanization level of main crops cultivation and harvest exceeds 72%, and 1 billion mu of high-standard farmland guarantees more than 1 trillion Jin of grain production capacity. In 2022, the national grain production overcame difficulties such as extreme weather, rising prices of agricultural materials and epidemic situation, and achieved a bumper harvest against the trend and increased production at a high level, with a total output of 1,373.1 billion Jin, an increase of 7.4 billion Jin over the previous year.

　　Firmly grasp the initiative of food security and pay close attention to food production every year. According to the relevant person in charge of the Ministry of Agriculture and Rural Affairs, it is necessary to earnestly shoulder the major political responsibility of ensuring the stable and safe supply of grain and important agricultural products, consolidate the responsibility of the party and government in the whole process, increase policy support in full coverage, and make up the shortcomings of resources, technology and equipment with all factors, promote the green transformation of production methods in the whole field, promote the upgrading and transformation of the grain industry in the whole chain, consolidate the foundation of food security in an all-round way, and truly rely on our own strength to end the rice bowl.

　　— — Through production and marketing, integrate agricultural and cultural tourism, and promote the upgrading of the whole chain of rural industries.

　　In the cold winter, machines roared in the processing workshop of Jinhe Rice Company in Mudanjiang City, Heilongjiang Province, and boxes of processed "Mudanjiang Rice" were loaded and delivered. "We integrate production and sales. Last year, we planted 2,000 mu of organic rice and processed and sold 7,000 tons of brand rice, which was very popular in the market." Zhang Liguo, chairman of the company, said.

　　Xu Longyi, deputy director of the Agriculture and Rural Bureau of Mudanjiang City, introduced that the certified area of green organic food and the total number of products in the city have expanded to 5.32 million mu and 220 respectively. "The next step will continue to make a fuss about developing agriculture with quality and strengthening agriculture with brands, and promote agriculture to move towards high quality and efficiency."

　　The whole link is upgraded, the whole value is promoted, and the whole industry is integrated. There are 112 industrial clusters with an output value exceeding 10 billion yuan and 174 towns with an output value exceeding 1 billion yuan. Strengthening the leader, supplementing the chain, promoting the format and building the brand, the structural reform of China’s agricultural supply side has been further promoted, and the cumulative number of green, organic and geographical indication agricultural products has reached 62,000. The Ministry of Agriculture and Rural Affairs proposes that by 2025, the operating income of China’s agricultural product processing industry will reach 32 trillion yuan, and the ratio of agricultural product processing industry to total agricultural output value will reach 2.8∶1.

　　In-depth implementation of rural construction actions, so that rural areas basically have modern living conditions.

　　The General Secretary of the Supreme Leader pointed out that "coordinating the layout of rural infrastructure and public services, building a livable and beautiful countryside" and "improving the completeness of rural infrastructure, the convenience of public services and the comfort of human settlements, so that farmers can live a modern and civilized life on the spot".

　　All localities and departments aim at the goal of "rural areas basically have modern living conditions" and carry out rural construction actions in depth.

　　— — Infrastructure and public services will be extended to promote investment and benefit people’s livelihood.

　　Lining the drainage canal and paving the hardened road, nearly 100 migrant workers worked hard at the construction site of the work-for-relief project in Beixi Town, Sanyuan County, Shaanxi Province. "Absorb villagers to participate in the construction of engineering projects, improve infrastructure and increase the income of migrant workers, killing two birds with one stone!" Feng Li, director of the Development and Reform Bureau of Sanyuan County, said that the county will continue to focus on the construction of public infrastructure in rural areas, implement work-for-poverty projects in dry belt areas, and lay industrial roads. From 2021 to September 2022, more than 5,000 work-for-relief projects were implemented nationwide, which stimulated the central government to invest 14 billion yuan and drove more than 300,000 rural low-income people to find jobs at home.

　　Infrastructure will be upgraded and public services will be upgraded and expanded.

　　Early in the morning, Jia Fenghua, a villager from Lianchi Village, Qingniu Town, Zhaohua District, Guangyuan City, Sichuan Province, came to the convenience service agency station to go through the formalities for examination and approval of farm water use. "It took less than 10 minutes to upload and review the information, saving time and trouble!"

　　Nowadays, in Zhaohua District, more than 95% of people’s livelihood matters can be handled without leaving the village. Ye Lincheng, the executive deputy head of the district, said that the next step will be to fully cover and upgrade the convenience service center, and build a service circle within 5 kilometers, so that villagers can enjoy more high-quality public services at their doorsteps.

　　In order to let farmers live a modern civilized life on the spot, all localities and departments have made great efforts to improve the completeness of rural infrastructure, the convenience of public services and the comfort of human settlements. All the qualified villages in the country have access to hardened roads, buses and postal roads. All 2895 counties have basically balanced compulsory education, and over 90% have achieved telemedicine coverage, making it more convenient for villagers to travel, see a doctor, go to school and do things. More than 95% of villages in China have carried out clean-up operations, and more than 50,000 beautiful and livable typical demonstration villages have been built in various places based on reality.

　　Xu Jianmin, director of the Comprehensive Department of the National Rural Revitalization Bureau, said that the next step will be to promote rural construction in a solid and steady manner, and build livable and suitable businesses and beautiful villages with basically complete infrastructure, universal public services, beautiful and pleasant living environment, harmonious and orderly social governance, rich spirit and prosperous culture, so as to achieve an all-round improvement of the countryside from the outside to the inside, both in form and spirit.

　　"To expand domestic demand, stabilize investment and engage in construction, we can’t just focus on cities and towns. There are still many debts in rural areas, and there is a lot of investment space. " Gao Qiang, director of the Rural Policy Research Center of Nanjing Forestry University, said: to build a livable, suitable and beautiful countryside, we should continue to focus on the rural areas in public infrastructure construction, and continue to exert our efforts in promoting the equalization of basic public services in urban and rural areas, so as to build the countryside into a happy home for farmers to enjoy modern life.

　　— — Livable and suitable for business, the countryside has become a hot spot for the development of resource elements.

　　In the edible fungus production base in Pingshan Town, Sixian County, Anhui Province, rows of factory greenhouses are stepping up construction. "All the straw mushrooms we planted are exported. After the completion of these 96 greenhouses, more villagers will be led to increase their income and get rich." As a "new farmer" who returned to his hometown to start a business, Sun Sun, the head of the base, has driven nearly 100 villagers to find jobs at home.

　　All localities and departments should increase policy support to attract more talents to return to their hometowns and start businesses. 14.2 million migrant workers who have returned to their hometowns have stable employment, and 11.2 million innovative entrepreneurs have returned to their hometowns nationwide, which has driven the collection of resources such as capital and technology to the countryside and injected strong momentum into rural revitalization. In the next step, the relevant departments will carry out the demonstration and creation of national rural entrepreneurial innovation parks (bases), carry out in-depth training actions for rural entrepreneurial innovation leaders, and continuously expand the entrepreneurial innovation team returning to their hometowns.

　　"The countryside is livable and suitable for business, and farmers can advance and retreat between urban and rural areas. This is our room for manoeuvre and special advantage in coping with risk challenges, and we must continue to play well." Wei Houkai, director of the Institute of Rural Development of China Academy of Social Sciences, said that it is necessary to implement supporting policies to help solve worries, so that all kinds of talents can work and succeed in rural areas, thus adding impetus and vitality to rural development.

　　It not only swells the pockets but also enriches the brains, and grasps the key of increasing farmers’ income.

　　The General Secretary of the Supreme Leader pointed out that "making life rich is the central task of implementing the rural revitalization strategy" and "the construction of spiritual civilization in rural areas is the work of moistening, moralizing and rallying people’s hearts, and we should make continuous efforts and make full efforts".

　　All localities and departments have done everything possible to broaden the channels for farmers to increase their income and become rich. The construction of spiritual civilization in rural areas has been carried out in a solid manner, and the pockets of villagers have become more and more bulging and energetic.

　　— — The results of poverty alleviation have been continuously consolidated, and the bottom line of not returning to poverty on a large scale has been maintained.

　　"Our family of three all work in Kedong Ranch of Feihe Dairy. The family earns 15,000 yuan a month, and there is still 20,000 yuan of land transfer income every year. This day is old and practical!" Jiang Yanhong, a poverty-stricken household in Furou Village, Runjin Township, Kedong County, Heilongjiang Province, lived a good life of "I didn’t even dare to think about it". Feihe Dairy has built the whole industrial chain of milk powder in Heilongjiang and Jilin provinces, and driven 150,000 farmers to increase their income and become rich through the model of "factory+pasture+cooperative+farmer".

　　Xu Jianmin said that due to the epidemic situation and other disasters, some areas once had problems such as the return of poverty-stricken laborers, the suspension of projects, the suspension of production of enterprises, and the slow sales of agricultural and sideline products. Through the joint efforts of all parties, these problems have been gradually solved. In 2022, more than 55% of the subsidy funds for rural revitalization will be used to support industrial development. Industry-driven, employment-driven and policy-driven, by the end of November 2022, 65.7% of the monitored objects had eliminated the risk of returning to poverty, and the rest had implemented assistance measures. There was no large-scale return to poverty in the country, and the number of migrant workers out of poverty reached 32.78 million, exceeding the annual target.

　　Consolidating and expanding the achievements of poverty alleviation is the bottom line task of comprehensively promoting rural revitalization. Xu Jianmin said that it is necessary to continue to compact the responsibility, link the poverty-stricken population with the poverty-stricken areas, and put measures in place to resolutely prevent the whole village from returning to poverty. Cultivate and upgrade industries, actively expand employment, enhance the endogenous development momentum of poverty-stricken areas and people, and continue to consolidate and expand the achievements of poverty alleviation.

　　— — Farmers’ income has increased and their living standards have reached a new level.

　　"The e-commerce industry in the village is developing in full swing, and the villagers have bulging pockets. Many families have built new houses and drove cars." Wu Jun, secretary of the General Party Branch of the Labor Village in Huangchi Town, dangtu county, Anhui Province, said that in 2022, the collective operational income of the village exceeded 1.3 million yuan, and the per capita disposable income of the villagers reached 42,000 yuan. In 2022, the per capita disposable income of farmers in dangtu county was 35,200 yuan, a year-on-year increase of 9%.

　　In agricultural and rural work, it is the key to increase farmers’ income. In the first three quarters of 2022, the per capita disposable income of rural residents nationwide was 14,600 yuan, a real increase of 4.3%, and the rural consumption potential was further released. The retail sales of rural consumer goods was 4,255.2 billion yuan, a growth rate of 0.2 percentage points faster than that of cities and towns.

　　"Increasing farmers’ income is not only related to people’s livelihood and well-being, but also to accelerating the construction of a new development pattern." Zhang Qi, director of the China Rural Revitalization and Development Research Center of Beijing Normal University, said that building a new development pattern and focusing on expanding domestic demand can also make great achievements in rural areas. Hundreds of millions of farmers are moving towards modernization at the same time, which can release huge consumption and investment demand.

　　Walking into Beishang Village, Jizhou District, Ji ‘an City, Jiangxi Province, concise and catchy propaganda slogans of changing customs can be seen everywhere. "Whether it is red or white, the ceremony is limited to two digits. We are no more civilized than face." The villager Zhong Ping gang said.

　　Yin Dongyu, secretary of the Jizhou District Party Committee, said that Jizhou will organize collective weddings and publicize new forms of civilized weddings and funerals, further consolidate the effect of changing customs and customs, and make the villagers’ spirits more and more full under the infiltration of civilized rural customs.

　　Looking at the whole country, all administrative villages have farmer’s bookstores, electronic reading rooms and cultural activity rooms, and farmers’ cultural life is rich and colorful. All localities vigorously cultivate civilized rural customs, good family customs and simple folk customs, and carry forward the new style of the times.

　　Unity is strength, and strive to create the future. This year is the first year to fully implement the spirit of the 20th National Congress of the Communist Party of China. Let us unite more closely around the CPC Central Committee with the Supreme Leader as the core, adhere to the guidance of Socialism with Chinese characteristics Thought of the Supreme Leader in the new era, strengthen our confidence, make concerted efforts and work hard to create a new situation of comprehensively promoting rural revitalization.

Dream Car has to be a super run？ Six cost-effective dream cars models that people must see.

The so-called "Dream Car", as the name implies, is dream cars. Since it is a dream, many people like to think big, such as Bugatti, pagani, Ferrari, Lamborghini, McLaren, etc., whose violent performance, high-pitched voice and sharp control are all fascinating. Of course, there are also many friends who will combine their own actual situation in the choice of "Dream Car" and think from the perspective of practicality and cost performance, and set "goals" for themselves instead of simply "dreams". Then, if the price is within 250,000 yuan, which cost-effective models are worth choosing? Today, I would like to recommend six dream cars models with high performance-to-price ratio that people must see.

Wuling Hongguang MINIEV

To be cheap, easy to use and cost-effective, Wuling MINIEV must be on the list, with a starting price of about 30,000 yuan, a regular car manufacturer, being able to get a green brand, being able to shelter from the wind and rain, commuting and walking ………………………………………………………………………………………. Of course, the low-profile version of Hongguang MINIEV also has some shortcomings, such as the maximum pure battery life is only 120km, and the maximum speed is only 100km/h, which means that its use scene can only be commuted in the city. If your demand happens to be commuting in the city, then Hongguang MINIEV is indeed a cost-effective choice that should not be missed.

Nissan Sylphy

In the monthly car sales list, there is a car with Hongguang MINIEV, which is extremely fierce. It is not difficult to break the monthly sales of 40,000, which supports half of the brand sales. It is Dongfeng Nissan Sylphy. The reason why it can sell so well is that it is the result of excellent word-of-mouth accumulation over the years, especially the 14th generation Sylphy, with its leading space at the same level, excellent fuel economy and the reputation of "Nissan sofa", has made it the first choice for many family users to buy cars. Second, Sylphy adopts the sales strategy of "two generations under one roof", and the price of classic bare cars of Sylphy is even as low as 80,000 yuan, which is very attractive to those users who have insufficient car purchase budget and want to buy joint-venture brand sedan cars. After all, its "Japanese compatriots" Corolla and Civic are more expensive than 30,000 yuan or 40,000 yuan, so it is needless to say that Sylphy’s cost performance ratio is so high.

Ford MONDEO

Nowadays, the market segment of mid-level sports cars has become more and more dull, and the sales of Artz, Regal, Mai Rui Bao XL and other models are flat. The emergence of a new generation of Ford Mondeo can be regarded as the last "glory" for sports B-class cars. In the face of multiple pressures, it has achieved a monthly sales of more than 6,000. To analyze the reasons, it is inseparable from the word "cost performance". The starting price of the new generation Mondeo is only 159,800 yuan, while the price of Hyundai, Kia, Chevrolet and Buick 2.0T models is more than 180,000 yuan. Although Sonata, Mai Rui Bao XL, Regal and other market terminals have great discounts, Mondeo’s lower manufacturer’s guide price can make users feel full of sincerity intuitively. Coupled with spacious space and rich configuration, the new generation of Mondeo has naturally become the sales champion of traditional fuel medium-sized sports cars.

Auchan X7 PLUS

After entering the passenger car market in an all-round way, Auchan’s development speed has envied many peers. However, the so-called "strike while the iron is hot", Auchan, although backed by the "big tree" of Chang ‘an, did not enjoy the success, but deeply understood the needs of users and launched a number of models with precise positioning, such as Auchan X7 PLUS. As the first flagship model of Auchan brand PLUS, Auchan X7 PLUS has advanced strength in five aspects: power, intelligence, face value, space and quality. The blue whale NE1.5T engine, high-performance 8-core processor, OnStyle3.0 intelligent car machine system, face recognition, remote car search, remote photo taking, 2786mm long wheelbase, DMS customer care system and other configurations allow users to enjoy more than 200,000-level experiences at a price of 100,000-level.

Zero run C11

Although the popularity of the zero-run car among the new car-making forces is not very high, compared with Wei Xiaoli, its current sales performance has caught up with the new head forces, ranking the first echelon, and it mainly relies on the cost performance, especially the C11 performance version of the zero-run car, which is priced at 229,800 yuan. With the support of the front/rear dual motors, its maximum power can reach 400kW and its peak torque is 720 N m. In other words, you can buy about 17.41kW of power for every 10,000 yuan, which should be the highest power/price ratio you can buy in the current auto market, and there is no one. If you have a great demand for performance, want to experience the powerful acceleration like super-running, and at the same time spend as little money as possible, then zero-running C11 performance edition is your best choice.

Tank 300

Riding in the desert, flying in streams, crossing sand and gravel … Cross-country is the coolest way to drive in many men’s minds, and hard-core SUVs that can satisfy men’s "cross-country dreams" often cost no less than 400,000 to 500,000 yuan. If they are not only off-road performance, they also have some luxury and comfort attributes, such as Land Rover Defender and Mercedes-Benz G-class, they will cost millions. However, now with the Tank 300, the "cross-country dream" is no longer so far away. Tank 300 has all the qualities of luxury hard-core off-road SUV, such as three locks, crawling mode, tank turning, ATS all-terrain control system, approach angle 33/departure angle 34, passing angle 23.1, minimum ground clearance 224mm, etc., and the power combination of 2.0T+ ZF 8AT is efficient and stable, coupled with the "rigid and flexible" styling design and other luxurious and comfortable configurations.

Automobile evaluation

The above six models are recommended for everyone. People must see the cost-effective Dream Car, including three cars and three SUVs. Combined with the price and the strength of their own products, it is definitely a choice you should not miss. I don’t know who you are "planting grass" in your hearts.

BYD Tang 100 was officially listed, and the official guide price was 299,900 yuan.

??? On February 27, 2017, BYD’s new energy flagship SUV Tang 100 was officially listed in the "Spring Cocoon" Gymnasium of Shenzhen Bay Sports Center, with an official guide price of 299,900 yuan. After enjoying the policy support of 36,000 yuan and saving about 25,000 yuan in purchase tax and travel tax, the actual national payment price of Tang 100 Electric in the future is 263,900 yuan. At the same time, BYD will provide a new energy financial scheme with a zero interest rate, which will be as low as 100 yuan on the 10th.

In order to meet the personalized car purchase needs of users, a variety of upgrade packages are also available for personalized selection.

* The specific tax saving amount of purchase tax will vary depending on the invoice price of car purchase. Please consult your local dealer for details.

As the representative of BYD’s "542" technology strategy, Tangji is the achievement of BYD’s new energy leading technology. With the help of the black technology of "three engines and four-wheel drive dual mode", BYD Tang has achieved a sports car-level performance with an acceleration of only 4.9 seconds per 100 kilometers, a millisecond-level full-time electric four-wheel drive rapid response effect, and a freely switchable pure electric (EV) and hybrid (HEV) drive mode. The fuel consumption per 100 kilometers is as low as 1.8L, and its performance is remarkable.

Since its listing in 2015, BYD Tang has won the trust of nearly 50,000 car owners, won the sales champion of new energy vehicles in China in 2016, and is also among the best in the global sales list of new energy vehicles. The newly upgraded Tang 100 is sincerely upgraded, which has greatly improved the cruising range, driving and control experience, luxury configuration, intelligent technology, appearance and interior decoration, adding luster to the new energy vehicle of "China Zhizao".

The pure electric cruising range has exceeded 100 kilometers, refreshing the new height of global plug-in.

The biggest highlight of this upgrade of Tang 100 is that it has achieved a long pure electric cruising range of 100 kilometers, which is comparable to pure electric vehicles, hence the name "Tang 100". It inherits the advantages of BYD’s advanced electric technology, and is equipped with high-density and high-safety batteries and a smarter battery management system, which will increase the mileage of pure electric vehicles from the industry-leading 80 kilometers to 100 kilometers, which is very worth looking forward to.

With a pure electric cruising range of 100 kilometers, Tang 100 has greatly expanded the zero-emission travel radius of consumers and made it possible to consume 0 fuel per 100 kilometers. At the same time, the reduction of charging frequency also makes consumers’ electric travel more convenient. In this way, "daily electricity consumption, long-distance mixing; Less charge and more storage, convenience and worry-free "has become a true portrayal of the green travel mode of Tang 100 car owners."

The top 100,000-yuan equipment has a personalized choice, and the experience is comparable to that of luxury cars.

In order to better meet the diversified needs of consumers, Tang 100 has upgraded 100,000-yuan equipment for consumers to choose from on the basis of its original competitive configuration from the aspects of safety, technology, comfort and practicality, and is full of sincerity.

Tang 100 grasps the pulse of the internet era and innovatively carries BYD’s open CarPad Android car system. The system is installed on the 10.1-inch ultra-high-definition touch screen of the central control, which integrates practical functions such as audio-visual entertainment and vehicle setting, and can be connected with the user’s mobile phone in real time. Carpad system also provides built-in 4G network card, in-car wifi and intelligent cloud service support, which brings convenient and intelligent mobile internet driving life to Tang 100 users.

In terms of car-aided technology, Tang 100 refers to the standard of high-end luxury cars and has achieved further evolution. Ten-thousand-yuan equipment such as ACC adaptive cruise system, lane change blind spot detection, 360 ultra-high-definition panoramic image system (4.0) and electric back door are added for individual choice, which not only enhances the sense of grade of configuration, but also escorts the safe driving of car owners through leading technical means. At the same time, a series of practical equipment, such as mobile power station, remote driving, driving recorder, TPMS tire pressure monitoring, PM2.5 green cleaning system, etc., are all retained, which finally gives users a humanized exclusive experience.

In particular, in response to the growing demand of domestic consumers for 7-seat SUVs, Tang 100 added a third row of seats that can be flexibly folded, realizing a practical seat layout of 2+3+2, and providing up to 8 kinds of seat folding and space combination schemes. In addition, Tang 100 also has humanized design such as seat heating, back and forth movement, adjustable backrest angle and rear air outlet, which can meet the comfortable riding needs of the whole family.

With the double test of events and ice and snow, Tang 100 shows its self-confidence strength.

In fact, as early as a year ago, BYD had already carried out a rigorous test of vehicles by means of "racing instead of testing", and exceeded the expectations of users through the adjustment and strengthening of Excellence.

In 2016, BYD Tang was ordered to compete in the Ring Tower Rally, which is known as the "Devil Race", and won the new energy category. In this process, Tang has accumulated rich race feedback and sample data, which enabled BYD engineers to readjust the chassis, suspension, gearbox and motor program in all directions, optimized the body posture of Tang 100 in intense sports, strengthened the handling stability and ride comfort, and made the power output more linear and smooth, making driving Tang 100 more comfortable and smooth. In addition, the Tang 100 is equipped with 20-inch aluminum alloy wheels, and the brake disc radius is increased to improve the braking effect, which is also based on the feedback of real road conditions in the competition.

Just a week before the listing of Tang 100, BYD also launched an ice and snow test drive, recruiting experience officers from the whole society, and going deep into Hailar, where the lowest temperature reached -30℃, to measure the performance of Tang 100 in the harsh environment of low temperature and ice. This action verifies the outstanding product performance and reliable quality of Tang 100, which is not only a verification of the high quality of vehicles, but also an expression of its confidence in the high standard product quality, and a profound interpretation of "Powerful China Car".

"542" technology has laid a benchmark position in the field of plug-in hybrid, won the sales champion in the new energy vehicle market, refreshed the industry record of pure electric cruising range in the hybrid field, and created a journey of new energy vehicles in ice and snow … The road ahead for the king is to be opened up by the king. As a heavy new car of BYD since the beginning of 2017, Tang 100 has made a dazzling debut with a comprehensive upgrade posture and leading strength, inheriting the foundation and achievements laid by BYD Tang before, and I believe that Tang 100 will regain its glory in 2017 and become another shining star in the development wave of new energy vehicles.

How does ＂anti-routine＂ make ＂high sense＂ achieve different spy war dramas？ Seminar on Peace Hotel Held

With its unique innovative model and excellent content and quality, Peace Hotel has become the first-year word-of-mouth drama in 2018, and its word-of-mouth effect has also made the industry see the energy that the quality-first strategy can explode. Zhejiang Satellite TV plays solo with quality, bringing viewers a brand-new aesthetic experience.

On February 28th, at the expert seminar of TV series Peace Hotel hosted by China Television Art Committee, many experts from TV producers, broadcasters and film and television industry discussed the innovation and uniqueness of this drama from the perspectives of industry, market, culture and creation.　

In addition to creating unique space and time through closed space narration, Peace Hotel seeks breakthroughs in the construction of character relations, story telling, shooting techniques, value conception, and even art design and screen color. It can be said that this drama leads a new trend in the creation of spy war dramas, and provides many references for the return of domestic film and television drama creation to artistic laws and noumenon, which leads to thinking in the industry.

Originality creates the "special" and "new" of spy war drama.

It’s called "Peace Hotel", but in fact it’s extremely un-peaceful. In the TV series "Peace Hotel", various forces are entrenched, and more than 10 people, 240 hours in 10 days, escaped from the secret room in catch me if you can. As Chengxiang Zhong, a librarian in central research institute of culture and history, chairman of the Chinese Literary Critics Association and a famous literary critic, said, "Peace Hotel is a good work with uniqueness and unique research value in the history of China TV dramas in terms of creating a sense of space and time."

After two or three years of script polishing, Peace Hotel has a compact plot rhythm, with one coincidence hitting another, and the protagonist needs to constantly resolve and save himself in the face of successive crises. Lee Joon, honorary chairman of the Chinese Literary Critics Association and a famous literary critic, said that the narrative style of this drama is like a "mental game" of high-density wrestling.

During the broadcast of "Peace Hotel" on Zhejiang Satellite TV, the audience and netizens experienced an intellectual game with the changing fate of the characters in the play, achieving an immersive viewing pleasure. At the same time, the screenwriter is also playing a game with the audience. When the audience thinks that they have figured out the trend of the plot, the screenwriter just doesn’t follow the routine.

Liu Yanming, the chairman of Hairun Film and Television Production Co., Ltd. and the producer of the play, summed up the success factors of Peace Hotel, and also stressed that the theme and storytelling methods of the play were innovative, which really made a breakthrough in the creation of genre film and television dramas. "To be a different spy war drama" is the profound consensus of all the masters of the drama.

The play scored 8.4 on Douban when it premiered on January 25th. During the broadcast, the ratings of Zhejiang Satellite TV successively broke 1; The network broadcast volume exceeded 3 billion; 12 times on the Weibo Hot Search List. Up to now, the main topic of the drama Weibo # TV series Peace Hotel # has been read by 510 million; The highest value of Baidu index is 222,568, and there are about 3,170 Baidu news reports. The peak value of WeChat index reached 1,115,467, and the reading volume of many WeChat articles exceeded 100,000+,and the cumulative reading volume exceeded 5 million. The total number of short videos played on the Internet is nearly 40 million.

With such good results, Tao Yan, director of the editorial office of Zhejiang Satellite TV, commented that the drama was a conscience drama with multi-dimensional innovation in creation. At the same time, she shared that Zhejiang Satellite TV, as the mainstream media, has always adhered to the concept of "content+quality": "First, there must be drop-dead gorgeous with good production level; Second, there must be a lineup, and the actors have good acting skills; Third, there must be content, and the story writer is good; Fourth, we must be responsible and have a good value orientation. You play the drama sincerely, and we will play the drama with sincerity. "

Skillfully designing the structure of the characters, creating a good play by the actors.

The biggest success of Peace Hotel lies in the refreshing character setting. In the play, party member Chen Jiaying (Chen Shu), an uncharacteristic bandit Wang Dading (Lei Jiayin), and the police chief Dou Shixiao (Li Guangjie), who is both righteous and evil and experienced in handling cases, are all images that have never been seen in spy war dramas before. Tao Yan said that the characterization in the play broke away from the routine of spy war dramas in the past and presented a "high sense" in creation.

In addition, Peace Hotel builds a diversified background from an international perspective. The characters in the play come from different countries and have different identities. By deconstructing the relationship between the characters in the play, Wang Yichuan, dean, professor and doctoral supervisor of Peking University Art Institute, said, "The important breakthrough of Peace Hotel is to transform the growth matrix of the relationship between the characters in the traditional China TV play into a circular structure with complex relationships among the characters-with Chen Jiaying as the center and others on the circumference, the characters on the circumference are inextricably linked with the characters on the center, and at the same time, the characters on the circumference are also intrigued."

Zhou Liming, a famous film critic, spoke highly of the production level of this work. He even titled the drama "Peace Hotel" as a compliment often used in Oscar-winning films.

It is particularly worth mentioning that when Peace Hotel was created, the film and television environment at that time was full of the atmosphere that the market sought after big IP, "small flowers" and "small fresh meat", while the original drama Peace Hotel did not have so-called first-line traffic stars, but used a group of actors who were more suitable for role positioning and good acting skills.

Hao Rong, vice president and professor of the Central Academy of Drama, commented that the entire creative team of Peace Hotel, from the text to the director to the actors, all paid attention to the performance creation, and the success of the performance was also an indispensable factor for the success of the play. "The success of this play shows that the role of’ flowers’ and’ fresh meat’ dominates the market, and the Mesozoic actors and actresses are particularly valuable."

Chen Shu, an actor, said in his speech that he has been thinking about how to break through from his various roles in his performance for more than ten years. "Your memory in the work is unobstructed. As a creator, how to clean your container in time and how to inject better and more abundant energy into your container is my self-learning that I have been insisting on for years."

In "Peace Hotel", Chen Shu met a unique female revolutionary image that has never been seen in the same kind of theme. To interpret this role, she tried to use more delicate and accurate performance methods and countless details to establish the truth and three-dimensional of the characters. Through Chen Shu’s interpretation, Chen Jiaying’s super-high IQ, enchanting temperament and almost perfect image are vividly shaped.

On the other hand, Lei Jiayin and Li Guangjie, who played opposite roles with Chen Shu, and every supporting actor in the play made this play together. Talking about the cooperation with the opposite actors, Chen Shu said that in recent years, he has paid more attention to how to better cooperate with other actors in the performance and how to highlight the performance of the group in the group play: "Especially in this play, the performance is often to serve the strong plot, not just the characters, but also the personalized performance."

Zhou Liming said that the play has leading and supporting roles, but the highlight is that every supporting role is written as the leading role. "This drama is an excellent commercial drama that is very close to the level of American drama. I think it is a commercial drama, but it has artistic skills."

Without rigid preaching, a national belief is rooted in the play.

"Peace Hotel" not only does the usual brain-burning of spy war dramas, but also conveys faith; In the humorous narrative expression, explain the lofty conception pattern and the patriotic theme of grounding gas.

Tao Yan believes that the success of a TV series requires not only a good lineup, good content and good stories, but also a responsibility. Peace Hotel is very positive, and the patriotic feelings and values conveyed in the play are very in line with the current mainstream values.

Wang Zhaonan also said that "Peace Hotel" is not like the expression of patriotic feelings in the traditional form, but is displayed in a way suitable for young people and modern people to think.

Gao Xiaoli, director of the art department of Literary and Art Newspaper, said that the creation of TV dramas, whether historical dramas, chronological dramas or modern dramas, must be able to touch people in current social life. "Peace Hotel has no grand ideological indoctrination, and the important value conveyed by the play is altruism, which also takes care of reality."

According to Wang Yichuan’s statistics, there are at least 15 forces in the Peace Hotel, and everyone who stays in the hotel has ulterior motives and secretly plans for their own interests. The "altruism" conveyed by Chen Jiaying actually led the final struggle and the ending of the story. In fact, Chen Jiaying became an important spiritual and belief leader in the play, and the growth trajectory and destiny choices of Wang Dading, Dou Shixiao and Liu Jinhua were also more or less affected.

Lee Joon said that the play conveyed a patriotic feeling, but there was no preaching in the play. No one said "ism" from beginning to end, or even directly said "patriotism". However, the protagonist Chen Jiaying transformed the people around her with her own behavior. "She transformed patriotism, national concept and collective concept, which are very easy to say too bluntly, into a trilogy of self-interest, altruism and national benefit, which was very suitable for Chen Jiaying’s identity at that time and naturally hit Wang Dading and Liu Jinhua’s inner world."

Hao Rong said that although Peace Hotel is a spy war drama with a tense rhythm, it has a very high significance through the life-and-death struggle between the enemy and me-altruism can benefit others and run through the theme of the whole drama. In the play, altruism is well interpreted; Outside the play, the actors’ attitudes and ideas about performance are also an altruistic practice.

In Chen Shu’s view, a good performance is giving. This concept has also been highly recognized by Hao Rong. "Actor’s profession is a group profession, not a one-man show, but a group of people’s collective creation. Although there are leading roles and supporting roles in the group play, the actors interact with each other and become a whole. The actors of "Peace Hotel" have inherited this creative concept, and the performance creation is highly consistent with the theme of the play, and only altruism can be self-interested. The creation of this play has returned to the law and noumenon of artistic creation and should become the vane of film and television creation now. "　

Running for running and selling places at high prices … China Marathon has encountered a new test.

　　BEIJING, Beijing, September 20 (Reporter Wang Muqing) On the morning of the 17th, the Beijing Marathon completed its 37th consecutive year of firing. As a road race with the largest scale and influence in China, this year, North Malaysia attracted over 100,000 people to sign up, and finally 30,000 contestants were determined by drawing lots. An industry insider who is deeply involved in road running admits that the Beijing Marathon is like a mirror, and it also reflects the marathon culture that has just started in China, and "copying the number cloth" is just a microcosm.

　　Controversy: It started with a "high-profile" photo.

　　The event of "copying number cloth" in Beijing Marathon began with a set of photos posted on the online running forum. In the picture, many players wear the same number cloth to "run". Among them, three male players even took a group photo wearing D0198 number cloth at the same time, and publicly posted it online. According to careful netizen statistics, at least five different players wore D0198 numbers and appeared on the track in North Malaysia this year.

　　After the incident was exposed, the media immediately followed up. Some media quoted the staff of the organizing Committee as saying: "We have collected more numbers than these two (people). But whose number cloth is this, and he just made one at random? Or did someone else transfer the forged one? It’s not easy to get it, and it’s hard to say for the time being. "

　　It is reported that the Beijing Marathon Organizing Committee attaches great importance to this incident and will issue a statement in the near future. Through in-depth communication with many marathon organizers, the reporter learned that "running" actually happens from time to time in major marathons all over the world, but high-profile "photographing" is really incredible.

　　Netizens found that at least five runners wore D0198 number cloth in the race, with screenshots of the network. Image source: Beijing News

　　Insiders tell the truth: extreme disgust, threatening the quality of the competition.

　　Wen Fenglin, the editor-in-chief of Ali Sports and the person in charge of the running project, is a veteran runner. When talking about this matter, he bluntly resented and disliked "running instead of running" and "running": "Every contestant buys a ticket to enter the stadium, which is a matter of course. However, unconventional means cannot be used because of the scarcity of places. "

　　Like everyone else, Wen Fenglin was very surprised by the high-profile photo of the "runner" under Zhengyangmen: "Maybe at that moment, they have forgotten that the number cloth is ‘ Copy ’ Yes, behind this mentality, it reflects the lack of awe in marathon and running, and it seems very ignorant. "

　　Wen Fenglin’s statement represents the voice of almost all legal runners. The "runners" enjoyed the supplies of the event in vain, which added many potential threats to the event. Once in a marathon, a runner fainted in the middle, and the organizing Committee accidentally found that the blood type of the fainted person did not match the blood type of the applicant during the first aid. Obviously, this is a "substitute run" incident.

　　Song Hongfei, vice president of Zhimei Sports, a well-known domestic road running company that holds more than 30 races every year, thinks: "‘ Run ’ It is unfair to the contestants who spend money, it is a kind of theft and should be despised. This practice of taking advantage of small profits is actually ignoring the rules. They will interfere with the normal registration of the competition. After the competition, they will take the contestants’ bags and medals, which will have a great impact on the quality of the competition. "

　　Deep-seated reason: the lack of marathon culture

　　In 2016, China Athletics Association registered 328 road races. It is conservatively estimated that this number will increase to 500 in 2017. Aside from the "number cloth" incident, after many marathon events, the leftover supplies on the track, the garbage in the flower beds next to the track, together with the "marathon fever" trend, deserve everyone’s deep thinking.

　　"Running too many marathons, I have to say that some contestants lack respect for this sport. They hold this or that purpose, or simply to vent, or just to be unscrupulous, too utilitarian. " Wen Fenglin told reporters.

　　Song Hongfei said frankly that although such things as transferring places and copying numbers have occurred in major competitions around the world, there are many similar incidents in China. A person from the North Malaysia Organizing Committee admitted to the reporter that they used many methods before the game, including making anti-counterfeiting number cloth and other high-tech means to intervene, but there was still an embarrassing scene.

　　In this regard, an insider who did not want to be named said: "Behind similar phenomena is the lack of marathon culture. The China Marathon is very hot, but the marathon culture is very cold. "

　　Regarding the marathon culture, Song Hongfei shared his thoughts from the perspective of the organizer: "We feel that the competition management of the Tokyo Marathon is full of humanity, but I also know that many details can not be completely solved by several trainings before the competition, which also requires the improvement of the cultural system and cultivation system."

　　Future: Can domestic events start the linkage mechanism?

　　Before the start of the race in Beima this year, a qualification originally valued at 200 yuan had been fired to 2,000 yuan on the online second-hand trading platform, which was obviously against the regulations. The popular Beijing Marathon is the benchmark event of China Road Running. It is conceivable that with more and more events focusing on brand building, the problems encountered by Beima this year are likely to become unavoidable topics for other road running events in the future.

　　Song Hongfei believes that if all the events are linked together, more powerful preventive measures can be formed: "I hope all the events will unite and make a unified blacklist. We are willing to work with other organizing committees to punish those who exploit loopholes, ignore the rules and pose great risks to the running of the competition, so that players who violate the rules are not eligible to participate. We must not only condemn, but also punish. "

　　"Let the people who violate the rules be jealous and let those who abide by the rules be guaranteed. This is the basic thinking of running the competition." He told reporters.

　　If we explore a deeper level, behind the violation of the rules and above the level of marathon culture, there are "running knowledge" and "running etiquette", such as scientific training and avoiding injuries, such as not running barefoot and not grabbing water and drinks with others on the track.

　　In the next few weekends, dozens of road races will be fired in cities all over the country. Under the background that the "marathon fever" drives the vigorous development of China sports industry, the quality of running the races will also become the top priority of the industry.

What is the effect of real estate regulation and control in 2017？

　　Xinhua News Agency, Beijing, December 12th Question: Over 100 cities have issued more than 150 property market policies. What is the effect of real estate regulation in 2017?

　　Xinhua News Agency "Xinhua Viewpoint" reporters Dong Jianguo, Zheng Juntian and Cheng Shihua

　　In 2017, the real estate market in China ushered in strict regulation. According to incomplete statistics, up to now, more than 150 property market regulation policies have been issued by over 100 cities, and hot cities are constantly restricting purchases, loans, sales and businesses.

　　According to a survey by Xinhua Viewpoint, the real estate market in hot cities is generally cooling down. The effect of destocking in the third and fourth lines is obvious, and some cities have turned to controlling housing prices. At the same time, many places have issued a document emphasizing both rent and purchase, expanding the rental market, and leased land has entered the market one after another.

　　Controlling house prices: Hot cities collectively cooled down, and some third-and fourth-tier cities joined the price limit ranks.

　　This year, strict regulation of real estate in first-and second-tier hotspot cities and maintaining the stable and healthy development of the market have become the main tone. Beijing, Nanjing, Zhengzhou and other places have also put forward the goal of no increase in house prices. From March to the end of November, Chaobaicheng has issued more than 150 property market regulation policies.

　　Intensive control policies have gradually reversed the expectations of the real estate market. According to the data of the National Bureau of Statistics, since May, there has been a "zero growth" in housing prices in Shanghai and Beijing, while housing prices in Shenzhen have fallen. In August, house prices in 15 hot cities stopped rising in an all-round way, among which the four first-tier cities in the north, Guangzhou and Shenzhen collectively stopped rising for the first time in 33 months; In September, Shanghai’s housing prices fell year-on-year; By October, the prices of new commercial housing in 10 hot cities had fallen back to a year ago, and the real estate market in key cities was in a collective cooling trend, and the trend of de-investment was obvious.

　　Zhang Dawei, chief analyst of Zhongyuan Real Estate, believes that the year-on-year decline in house prices in 10 hot cities is the first time since 2016. Under the influence of strict regulation of the property market, the peak of buying houses in core hot cities is gradually ebbing.

　　The cooling of the real estate market has affected the land market. According to the latest report released by China Index Academy, in November, the supply and transaction volume of land markets in major cities across the country declined month-on-month, and a total of 2,696 land projects were launched in 300 cities across the country, a decrease of 11% month-on-month; The total land transfer fee was 371.5 billion yuan, a decrease of 7% from the previous month; From the perspective of price, the average premium rate of land in 300 cities nationwide in November was 20%, down 4 percentage points from the previous month.

　　"In ‘ Don’t speculate if you live in a house ’ Under the guidance of the policy, the future housing attributes will be de-invested and pay more attention to the residential attributes. " Yan Yuejin, research director of the think tank center of Yiju Research Institute, believes that over the past year or so, the local property market regulation policies have attacked the investment speculation demand of hot cities. With the year-on-year decline of housing prices in some cities, there is little room for the year-on-year increase of housing prices in 70 cities, and the year-on-year increase will continue to narrow in the future.

　　In some third-and fourth-tier cities, while destocking has achieved positive results, it has also changed from a backlog of inventory to a rapid rise in housing prices. To this end, this year’s real estate regulation and control continued to make up for shortcomings, and the regulation and control policies began to go deep into third-and fourth-tier cities: Dongying, Liaocheng, Liuzhou, Guangxi and other cities joined the ranks of restricted sales, while Yangzhou increased the restricted sales period for second-hand houses; Some cities such as Langfang have also joined the ranks of price limits.

　　De-stocking: Third-and fourth-tier cities are divided, and the decline in stock scale coexists with sales difficulties.

　　Many insiders believe that the focus of real estate destocking in 2017 is mainly concentrated in third-and fourth-tier cities.

　　According to the National Bureau of Statistics, at the end of October, the area of commercial housing for sale was 602.58 million square meters, a decrease of 8.82 million square meters compared with the end of September. Among them, the residential area for sale decreased by 7.72 million square meters.

　　According to the data released by Yiju Real Estate Research Institute, as of the end of October 2017, the total inventory of new commercial housing in 80 monitored cities was 394.9 million square meters, a decrease of 2.1% from the previous month and a decrease of 10.1% year-on-year, which has been declining for 27 consecutive months. The reporter noted that third-and fourth-tier cities accounted for more than half of the 80 cities. Compared with historical data, the inventory scale is equivalent to the level in August 2013, that is, the inventory scale has fallen back to four years ago.

　　However, "the housing stock situation in third-and fourth-tier cities is very different: places with industrial support and close to hot cities are attractive to the population and have strong market demand; There are still many cities that have been blindly developed in the past, which has caused many real estate sales difficulties. " Ouyang Jie, senior vice president of Xincheng Holdings, said.

　　In addition, "after the regulation of real estate in hot cities, a large number of investment needs have been squeezed into the surrounding third-and fourth-tier cities. On the one hand, it is destocking, on the other hand, it is limited to housing prices, and some third-and fourth-tier cities have entered a parallel mode of dual-track regulation. " Yan Yuejin said.

　　Rent and purchase at the same time: over 50 cities have issued a new lease policy, and many leased land have entered the market.

　　This year, many places have accelerated the establishment of a housing system that combines rent and purchase as the starting point for improving the long-term mechanism. At present, China’s rental population is estimated to be 190 million, and the rental market has exceeded one trillion yuan. According to incomplete statistics, up to now, more than 50 cities in China have issued new leasing policies.

　　— — Increase leased land in multiple ways. Recently, Shanghai, Guangzhou, Shenzhen, Hangzhou, Zhengzhou and other cities have successively started the "rent-only-not-for-sale" land sales model, and most of the land plots have been auctioned by state-owned enterprises at "zero premium rate". According to the statistics of Tongce Research Institute, as of the end of November 2017, there were 26 cases of housing land listed for lease in major cities across the country.

　　— — Encourage leasing enterprises to develop on a large scale and professionally. Hangzhou proposed to select about 15 housing leasing enterprises with a certain scale and brand as the pilot of specialized housing leasing. Chengdu and Shenyang proposed to strive to cultivate and develop no less than 50 institutionalized and large-scale leasing enterprises by 2020; Hefei and Xiamen both expressed their support for housing leasing enterprises to become bigger and stronger through merger and reorganization.

　　— — The financial factors that promote the development of the leasing market are taking shape. Recently, the first batch of REITs products leased by central enterprises was reviewed and approved by Shanghai Stock Exchange. Many banks, such as China CITIC Bank, China Construction Bank and China Bank, have recently announced their financial support for housing leasing, including financial support for enterprises and consumer credit support for individuals.

　　According to industry insiders, the country’s development of the rental market is unprecedented, and it is necessary to speed up the construction of the legal system of housing rental in the future.

Shanghai angrily smashed 70 million to sign qi zhou, Shougang failed to overweight, sui ran’s mansion fell through, and the foreigners left.

The Shanghai team angrily smashed 70 million yuan to bring in qi zhou, Shougang failed to add another 10 million yuan, and sui ran’s 150-square-meter mansion also failed. Yao Ming needs additional punishment.

Xinjiang’s foreign aid has joined the NBA, and it will have greater advantages in the championship competition in the new season. Let’s discuss three aspects with you.

In the first aspect, the Shanghai team angrily smashed 70 million yuan to bring in qi zhou, but Shougang added 10 million yuan or failed.In view of the next battle for the Great Devil of qi zhou, it really caused concern and controversy.

In recent games, qi zhou was once supported by major teams. After all, whoever can get the qi zhou Devil, comprehensive ability, strength in the court and rebounding will be well taken into account. Among them, the Shanghai team made an offer of 70 million yuan, plus a top defender, Yuan Tangwen, so as to get qi zhou of Xinjiang team in a 2-for-1 deal.

Originally, the Xinjiang team agreed to this plan, that is, it recognized the top defender handed over by the Shanghai team, plus 70 million yuan, but I didn’t expect that 70 million of the Shanghai team, including 35 million, would be given to qi zhou, which was obviously in violation of the original regulations of the CBA.

For the next Shanghai team’s offer, it is really tempting, because it does not meet the corresponding regulations and can only end in failure. As you can see, qi zhou Devil deserves a higher annual salary contract, because his signature fee can’t be less than 35 million, and such a high chip is really beyond our reach.

After all, in the past, Wang Zhelin was only able to get 20 million yuan. Qi zhou Devil can get a higher annual salary, which really makes people see the value and strength of qi zhou, indicating that qi zhou is recognized as a player with strength.

Among them, Beijing Shougang added another 10 million yuan, but it still ended in failure. It is understood that Shougang once offered 80 million yuan, and a fan Ziming wanted to reach a deal. This plan was originally agreed by Beijing Shougang and Xinjiang, but because 40 million yuan of this 80 million yuan was to be given to qi zhou, it did not meet the corresponding regulations, and it could only end in failure.

Unless Yao Ming moves to let qi zhou successfully pass this transaction, otherwise, if the issue of signing fee is not adjusted, it is obviously a violation of the corresponding regulations of CBA, and it is impossible to reach a transaction unless Yao Ming changes this rule.

In the second aspect, sui ran’s agent’s 150-square-meter mansion also failed, and Yao Ming will be called for additional punishment for sui ran and Zhou Zhongfeng.

It is mentioned that sui ran, as qi zhou’s agent, is also the most key member of qi zhou’s team. Although he played a great role in all the negotiation and trading processes, most of the contract negotiations were completed by sui ran. These include the Shanghai team’s 70 million chips, plus the defender, and the Beijing Shougang team’s Fan Ziming, plus the 80 million signing plan.

Although the two plans of Xinjiang team were originally agreed, they still encountered unexpected situations. Once sui ran completes the transaction, especially if he signs a contract with Beijing Shougang Team, qi zhou’s team will be paid as much as 40 million yuan, and sui ran’s agent will also get 10 million yuan from it, which will not only make him earn a lot of money, but also enable him to get a 150-square-meter mansion.

We know that the cost of 10 million yuan is enough to buy a luxury house. However, sui ran’s plan was finally dashed, because Yao Ming did not recognize sui ran’s negotiation deal, and the signing fee involved was obviously inconsistent with Yao Ming’s previous rules, so sui ran finally had no choice but to sign the contract.

Once sui ran has reached a deal with qi zhou, it will surely make him worry about food and clothing and realize wealth freedom, but it is a pity that it ended in failure. At the same time, during the negotiation process, sui ran’s agent involved a series of things, such as signing fees, which obviously did not conform to the regulations stipulated by Yao Ming before.

Therefore, Yao Ming has a certain ability to impose additional punishment on sui ran, which is also for qi zhou to return to CBA more quickly. Anyway, once Yao Ming punishes sui ran, it will definitely hit the teams of sui ran and qi zhou, but who told qi zhou’s team to pay such a high signing fee? Ultimately, it depends on Yao Ming’s decision.

In the third aspect, Xinjiang’s top foreign aid chose to join the new team and go to the NBA Bucks for development.

At the same time, with the arrival of Wu Guanxi, a local inside player of Xinjiang team, he has become the main force of the team. I believe that many senior fans have always had a relatively high understanding of Wu Guanxi. Because he is not only 2.11 meters tall, but also Wu Guanxi can rebound well in the middle of the court, and the scoring data is quite dazzling.

Wu Guanxi has also become a heavyweight player of Xinjiang team in the new season. It is understood that the arrival of Wu Guanxi, everything is done in accordance with the normal process of trading, without violating the provisions made by Yao Ming before.

Therefore, Wu Guanxi signed the contract according to the normal path and went very smoothly. But in contrast, you will find that the Great Devil of qi zhou is different, and it seems that the cost proposed by qi zhou is too high.

Xinjiang’s big foreign aid is Farr, a 2.29-meter-tall center, considering going to the NBA Bucks for development. We know that he didn’t play successfully in Xinjiang last season. After all, on the one hand, it is related to personal factors, and on the other hand, because the match between Farr and Xinjiang team is not high, it has not been able to play well.

The next Farr will go to the NBA Bucks for development. As you can see, with the addition of Wu Guanxi and Farr’s exit, qi zhou is also eager to join the new team, and the Xinjiang team also hopes to trade qi zhou as soon as possible.

Which team do you think qi zhou will go to, which team will be more suitable? Should Yao Ming give Zhou Qi a green channel and let him finish the transaction quickly? Welcome to discuss your views in the comments section.