标签： 上海后花园龙凤

Netease cloud music listening report has been refreshed again, but there are three new changes this year.

Wen | Shentong Commercial Chu Qingzhou

Hello, everyone, I am a green boat who loves listening to songs.

It is also the year-end inventory season of the Internet platform. On December 29th, the annual Netease Cloud Music Users’ Annual Listening Report was launched.

This is the seventh year since the beginning of 2017. I thought there might be seven years of itchy aesthetic fatigue, but after the report went online, the overall reputation was still very good.

Based on the feedback from users, I noticed three important changes in this year’s music listening report.

These changes, in fact, reflect the development and changes of the music platform itself, such as Netease Cloud Music, at the business level in recent years. According to this context, perhaps we can gain insight into the logic behind this IP screen at the end of each year.

Change 1: from carrying "personal emotions" to echoing "social emotions"

As the name implies, users’ annual report on listening to songs shows users’ personal memories of listening to songs, and personal emotions and emotions behind music, which is also the basis for the continued popularity of listening to songs in the past years.

However, I have observed that from last year to this year, listening to music reports have been based on this, and they have more echoes to the collective emotions of society.

For example, there are more concluding words in this year’s report, such as "your musical spirit"; For example, the mood of listening to songs in four seasons is extracted from the habit of listening to songs in four seasons.

On the surface, this is still a personal emotion. In fact, let’s look at these summarized words, such as "upward force", "no one is more elegant than you", "brilliant sunshine" and "childlike innocence in summer", which are all beautiful words and have the common expectations of most people.

From a certain point of view, Netease Cloud Music seems to reuse the H5 model method of "personality test" in the annual listening report.

Whether using the theory of type 24 personality and personality color before, or quoting the works of music psychologist John Sloboda in this report to present the relationship between music and emotion …

This is not so much a user’s individual "personalized" emotion as a collective and common emotional state of human beings.

Music can be a resonator of social emotions.

Take the World Cup as an example. Every time the World Cup comes, everyone’s first reaction may think of the two works "The Cup of Life" in 1998 and "Wow, Wow, Wow (African Moment)" in 2010. As soon as the music rings, fans will be immediately substituted into their original emotions.

This year’s World Cup also accidentally promoted "Good Morning Long Hui". On the short video platform, this song and the picture of Messi accepting the award became a perfect match.

Under the epidemic, everyone has actually been a little "mourning" recently. This year’s report on listening to songs, from copywriting to pictures and dynamic effects, is focused on taking a beautiful healing wind.

Comparatively speaking, Yuncun specially added an advertisement "Remember all the original music" last year to echo the public sentiment behind the frequent hot events that year.

This year’s idea is to better integrate social emotions with each individual’s emotions.

Change 2: the prominent "time" dimension in the expression of personal emotions.

In the presentation of "personal emotions", this year’s listening report has also added more dimensions. Frankly speaking, the content of communication is afraid of "complexity", because if it is not added well, it will easily become bloated and affect the communication effect.

However, on the whole, the data dimension added this year is still very clear in thinking. One of the outstanding points is that the data dimension around "time" is more prominent.

Part of this is the data that has been available every year in the past, such as the time when I first "met" the platform; What is your most special day of the year, when is the latest time to listen to music, and so on; Part of it is the data added in the past two years, such as "your habit of listening to songs in four seasons"; There are some new additions this year: for example, is your era of listening to music in the 1980s, 1990s or the new millennium, and so on.

Why am I so concerned about time? Because our musical memories are actually related to specific time and specific scenes.

Tayu Lo, the godfather of Chinese music, once specifically mentioned that "music is an art of time, and it must rely on time to prove that it really exists".

For ordinary users who listen to songs, grasping one more time dimension can arouse the emotional memory in a specific scene once more, and the display of emotions is of course more delicate.

Change 3: Why do you want to do "light socialization"?

If the first two points focus on big social emotions and small personal emotions respectively, then the function of "light social interaction" added to the music listening report should be directly related to the community attribute of the platform.

The so-called "light socialization" is mainly reflected in the last egg of this year: let users enter the "cloud empty" field, listen to songs with other online users, meditate on cyberspace, and welcome the New Year.

In fact, before Netease Cloud Music’s annual listening report, it also tried "social" gameplay, and there were disputes and discussions. However, this year’s report grasps the "atmosphere" of user communication, and I think the general direction is no problem.

Why do you say that? Because strangers socialize, there are actually two completely different emotional demands.

The first appeal is to pursue "simple and direct" efficiency. This is the demand that social products such as Momo and Exploration try to meet. However, this is not suitable for communication based on interest or musical taste.

The second emotional appeal of strangers’ communication, on the contrary, is "inefficient". The most typical case, such as the game "Light Encounter" created by Chen Xinghan, is called a social adventure game, but its socialization is an inefficient socialization, but users prefer this warm and warm atmosphere.

Another example is the "listen together" function created by Netease Cloud Music. After listening to songs together, you may never meet the opposite partner again, but the average daily use time of a single user is more than 2 hours, which proves that users highly recognize this communication method.

Inefficient socialization, like simple, direct and purposeful stranger socialization, reflects two aspects of human nature and is an emotional appeal of human nature.

This time, I tried to combine "emotional resonance" with "light socialization" and really found a suitable and warm gathering atmosphere for music.

Behind the change of annual music listening report, the morphological change of online music products

From the marketing point of view, this year’s annual listening report of Netease Cloud Music really reflects the team’s innovative ability; However, from the perspective of lower-level business logic, the changes in the content of listening to music reports in recent years are actually a silhouette of the changes in the form of Internet music products.

First of all, the music platform has changed from a "small and beautiful" product to a "daily use" mass product.

Under the comprehensive factors such as the ten-year development of the mobile Internet, the accelerated expansion of the car market and the rise of short videos, the importance of music products has not decreased, but increased.

On the one hand, the influence of the music platform continues to improve. For example, Netease Cloud Music, which was the first to open up the situation among young users in the first and second lines, has had 182 million monthly activities after years of development; On the other hand, Aauto Quicker music, soda music and other new forces have joined the game, which reflects the growing influence of the music market itself.

This is the premise why the music platform can move from bearing "individual emotions" to echoing "social emotions".

Although pop music is the most convenient carrier of cultural communication content, China’s music market has also experienced many years of lows in those years when piracy was rampant. Only when the volume of products and the influence of the music market have reached the whole people, can music really give full play to its potential value as a resonator of social emotions and a transmitter of the spirit of the times.

Secondly, the exploration of community product form by music platform has also entered a new stage.

Being a community is always the goal pursued by Internet content products, and the music platform is no exception. Whether it’s Yuncun, which is positioned as "music+social" as soon as it goes online, or platforms such as QQ music, which has been added in the past two years, it is exploring the form of community products.

Objectively speaking, Netease Cloud Music is a leader in exploring the community, and has made some new achievements in recent years.

The innovative modes such as "light social interaction" in this song listening report are actually based on the reference provided by functions such as "listening together": the proper communication and interaction mode between music lovers has been verified to some extent.

Standing at the mixed end of 2022, looking back at the seven years when listening to the song report accompanied us, it really makes people feel sad. In any case, Netease Cloud Music’s annual listening report has indeed become an annual inventory IP with the characteristics of the times.

What is more noteworthy is that music is also playing an increasingly important role in the competitive Internet market and our specific life scenes step by step, which is somewhat gratifying.

* deep pupil business (ID: deep-focus)

Pokémon Detective Pikachu’s box office is flat because of narcissistic American production

Special feature of 1905 film network Last Friday, Pikachu with fur officially met with everyone.


In the early stage, the film consumed Pikachu’s Meng all the way through various means. Undoubtedly, this set of "selling cute economics" has indeed brought enough attention to the film.


　 The official "complete film source" spread rapidly on major websites.


On the seventh day of the release, as of press time, the box office accumulated 341 million. Although it has won the single-day box office champion in mainland China, the box office forecast of this film by many media in the industry has been lowered from the original 800 million to 526 million.


In this once-heated schedule, the market performance of the film is not excellent.


As for word of mouth, the douban score of the film has dropped to 6.7, and the overall feedback is still not as good as expected.


Obviously, for many domestic audiences, Pikachu is a cute image. At the same time, everyone is familiar with the IP of "Pokémon", which comes from the cartoon image and adventure in the story.


However, in this Pokémon Detective Pikachu, the producer put the cart before the horse, turning the original most important proposition of teenagers’ adventurous growth into a concept of family happiness.


The original painting "Pet Elf" focuses on the proposition of young people’s adventurous growth.


Rob letterman, the director, said in an interview that he hoped to make a theme that can be seen by the whole family and resonated with audiences in every country, and hoped to find a universal value.


But in fact, the producer’s idea did not make more people pay the bill, but it seemed a bit "narcissistic".


Narcissistic Hollywood movies


In the movie Pokémon Detective Pikachu, Pikachu, Squirtle, Charmander, Bulbasaur and other popular characters have appeared on the big screen. It is undeniable that this wave of feelings has been particularly thorough.


Pokémon Detective Pikachu’s role poster


But in fact, in the feature film, Pokémon, who is more well known, is just a glimpse. On the contrary, Pokémon, who appears more frequently, did not show too much in the early stage of publicity.


It can be seen that the propaganda of the wrong goods only successfully won the first audience, but it is difficult to harvest more "tap water" in the future.


For Hollywood, the adaptation of the wrong board has become commonplace.


In 2009, Hollywood opened the road of Japanese reform through Dragon Ball.


This work has been recorded in the Guinness Book of World Records, and it is the comic book that has been adapted into games the most times in the world, and it has a wide fan base and influence around the world.


This IP was bought by Fox Pictures in 2002, and experienced many casting storms. Finally, Chinese director Huang Yiyu was invited to direct it, Stephen Chow was the producer, and China actor Chow Yun Fat, who is very appealing in Asia, was invited to make a guest appearance.


However, after the film was released, there was a flood of bad reviews, and both European and American audiences and Asian audiences did not have any good feelings for the film.


It is not surprising that the film "Dragon Ball" finally got such a result. Such a well-known Japanese anime was adapted by Hollywood studios into an American teenager named "Wukong" and finally saved the world.


Based on contemporary culture, we should proceed from compatibility. If you start from yourself blindly, the works you shoot will only become four unlike.


The failure of "Dragon Ball" also made Hollywood temporarily stop the adaptation of Japanese comics.


Attack! Adapted from Riman University


In 2017, Hollywood’s adaptation of Japanese comics entered another new node.


The United States, which thinks it is very successful to adapt its own super-English comics, once again started the cheese of Japanese comics. In 2017, it was released, but it still gained countless bad reviews. Obviously, Hollywood’s American personal heroism does not match the spirit of the original work.


The live-action version of ghost in the shell stars Scarlett Johansson.


The cartoon ghost in the shell is defined as an epoch-making work by many people, and its profound political, philosophical and religious thinking is highly praised by many fans. At the same time, ghost in the shell 2, directed by Mamoru Oshii, was nominated for the Palme d ‘Or in Cannes.


American reality adaptation not only completely ignores the original core, but also raises a lot of arguments on the choice of heroine.

Widowed elder sister is far from the prototype Grass seed in image and temperament.


In the same year, the American version of The Death Note followed ghost in the shell to meet the audience.


Although the original work itself is not a cartoon that pays full attention to depth, its exciting plot, whether it is the original animation or the Japanese version of the film, is deeply sought after by the global audience.


Among them, in Japanese movies, Matsuyama Kenichi, who plays the role of "L", has won a lot of praise for his extremely high degree of reduction.


L (Matsuyama Kenichi)


However, the "L" in the American version of The Death Note became played by a black man. As for the adaptation of the plot, it has completely become an American horror film, which magnifies all kinds of strange ways of death in the original without restraint, deepens the universal values of the United States, and dilutes the exploration of human morality in the original.


It can be seen that in the process of adapting Japanese cartoons, Hollywood did not understand the complex oriental culture in the works with care, but simply and rudely adapted the plot to enlarge the novelty elements in the works in an attempt to win the audience’s attention.


The American version of Death Note is extremely bloody and violent.


However, it has been proved time and again that this kind of adaptation, which didn’t spend energy, finally became a ridiculous act of "removing the essence and leaving the dross", but it was actually a waste of culture.


As Toriyama Akira, the original author of Dragon Ball, said, "They always insisted that the confidence that came from nowhere did not take my advice. The ending is just as I expected. This film can’t be called "Dragon Ball" at all. "


Can the future be expected? I don’t know!


Nowadays, more and more adaptation of Riman is on the rise.


The release of the movie Alita seems to make many viewers have some expectations for the adaptation of Hollywood. But looking back at the film itself, it only focuses on the first three chapters of the original work, and at the same time, it focuses on the special effects of the film, weakening the plot content to some extent.


Coincidentally, in the process of adaptation, Hollywood once again turned the original exploration of human nature into an American work of personal heroism.


It is true that if Hollywood tries to attract attention with special effects again and again, it ignores the most essential core of the original work. Even if it gets a high box office, it still doesn’t help the work.


And then, well-known Japanese IP’s such as Naruto, akira and Attack Giant have all been taken over by Hollywood.


In fact, most of these works focus on science fiction, action and other types, and in terms of types, they are more inclined to Hollywood production. However, under the shallow adaptation, the original multiculturalism of the work can’t be explored in depth, and the final work is lacking.


When Ryan Reynolds was asked by reporters, he said, "If Hollywood can only shoot American originals, it will be finished.".


In fact, the United States has adapted the IP of other countries again and again through takenism, but ignored the original core value of IP and still adapted it into the set of value system of Hollywood. This way of changing the soup without changing the medicine has proved to be unworkable.

Millions of fans have been blocked! I once said that I don’t go out without 8 digits.

On the evening of May 21st.

Some netizens found that

Million-level online celebrity "Wang Hongquan Star"

Has been banned or blocked by major social platforms.

22(nd)

Topic # online celebrity Wang Hongquan Star was banned by various social platforms #

Rush to the top of hot search

According to public information, Wang Hongquanxing, whose real name is Wang Hongquan, was born in Tangshan, Hebei Province in December 1993, and his Tik Tok platform account has 4.374 million fans. At present, due to violation of relevant regulations, the account has been banned.

The data shows that Wang Hongquan’s last live broadcast stayed on March 30.

In addition to Tik Tok, Wang Hongquanxing’s Weibo account shows that the account has been complained of violating laws and regulations and the relevant provisions of the Weibo Community Convention, and now it is impossible to view it. Xiaohongshu has also found no such person.

According to Tianyancha, Wang Hong’s full name is associated with four companies, namely Baoding Whispering Leather Manufacturing Co., Ltd., Beijing Quanxing Jewelry Co., Ltd., Chongqing Xingshengquan Culture Development Co., Ltd. and Zhongshi Xingbao (Beijing) Culture Media Co., Ltd. Among them, 3 companies are in existence and 1 company has been cancelled. These companies are mainly involved in jewelry, leather goods, culture and other fields.

Become popular on the Internet by "showing off wealth"

On the social platform, online celebrity Wang Hongquan became popular on the Internet by "showing off wealth".

He once mentioned in an interview that he doesn’t go out without eight digits. "When I go out every day, if my clothes don’t add up to eight digits, I’m sure I can’t." He also revealed that he owns seven luxury houses in Beijing Xinghewan Community, the largest of which is 991 square meters, but he dislikes the location of the house and leaves it vacant …

It is worth noting that, on the evening of May 21st, many millions of online celebrity platform-wide accounts were blocked and banned. Besides Wang Hongquan, there were also Abalone Sister and Bai Gongzi. Netizens said that they have one thing in common: they frequently show their luxurious lifestyles.

According to netizens, Abalone’s sister is a giant in Guangdong, who is very high-profile on weekdays and often shares some big-name jewelry with netizens; Similarly, Bai Gongzi likes to show off the luxury goods, luxury cars and expensive clothes he bought.

Previously, a number of internet platforms had published special rectification "showing off wealth and worshipping money" and other content.

On May 15th, Tencent, Tik Tok, Aauto Quicker, Weibo, bilibili, Xiaohongshu and other platforms issued special governance announcements on bad value-oriented content. In view of the recent problems such as "extravagance and waste" and "showing off wealth and worshipping money" on the Internet, all platforms severely cracked down and advocated rational and civilized consumption views and values.

Original title: "Millions of fans are red! I once said that I don’t go out without 8 digits.

Read the original text

Domestic War Movies 2.0 Era： Deconstructing the Artistic Value from the Perspective of New Creation

The three films, The Great Cause of Building the Army, The Battle of the Dragon and Wolf Warriors 2, have their own unique perspectives.

Special feature of 1905 film network Military has always been one of the fundamental forces of a country, while war often bears important historical significance. 2017 coincides with the 90th anniversary of the founding of the People’s Liberation Army of China, and a number of domestic films with military and war themes are released in cinemas one after another at the special time near August 1st. The stories told in these films span over a hundred years and have completely different styles, but they all have their own unique perspectives in the choice of artistic creation.

　

Whether it’s a little-known "new story" that has been put on the screen for the first time, a "new face" that restores youthful and passionate days of our lives, or a "new technology" that supports the grand scene and makes the film more visually impactful, all kinds of breakthroughs have helped domestic war movies stand on a brand-new height in this burning summer file and ushered in their own 2.0 era.

Zhu Yawen, a young actor in "Building the Army", plays Zhou Enlai.

New faces restore the history of youth and blood, rationally adapt and enhance the charm of genre films

　

As the final work of the trilogy of the founding of the People’s Republic of China, The Great Cause of Building the Army has chosen a completely different route in creation: giving up the more "safe" mature cast and boldly using young actors. These new faces have their own "flow" and "topicality", but they are also burdened with more controversy and doubt.

Liu Weiqiang insisted that "youth cannot perform"

But director Liu Weiqiang has always insisted on the idea that "youth can’t perform". After all, in the successful year of Nanchang Uprising, Mao Zedong was 34 years old, Zhou Enlai was 29 years old, He Long and Ye Ting were both 31 years old, the oldest Zhu De was only 41 years old, and the youngest Su Yu and Lin Biao were only 20 years old. When we see these young faces on the big screen, we can more intuitively appreciate the courage shown by our ancestors when they faced the major choices of revolution and the future. This kind of unrelenting youth and blood bring people shock, which can’t be given simply by acting.

　

The strong starring lineup has always been the characteristic of the "trilogy of the founding of the People’s Republic of China". In addition to the influence of actors, "Building the Army" also explores the content of the script, hoping to further enhance its appeal as a genre film through fascinating plots. As a mature commercial film director, Liu Weiqiang, together with producer Huang Jianxin and others, created a new role for the "Nanchang Uprising" within the scope of reasonable adaptation, and used him as a breakthrough point to detonate the tense confrontation atmosphere between the Kuomintang and the Communist Party. Let this already thrilling battle be more artistic and ornamental after being put on the big screen.

　

The rational adaptation of this artistic level, the costume action blockbuster "Battle of the Dragons" has also been tried. In the movie, Feng Xiangxian, the son of national hero Feng Zicai, is an original figure. Through this side story, The Battle of the Dragons not only depicts the father-son relationship between Feng Zicai and his beloved son, but also shows Feng Xiangxian’s bravery and bravery as a new generation of "elite troops", enriching the characters’ images, and even "achieves" the climax of Feng Zicai’s painful death of Feng Xiangxian in the latter part of the film.

The Battle of the Dragons is famous in Feng Zicai.

Develop ideas, explore new creative breakthrough points and play a role in the complexity of Mexican human nature

　

The Battle of the Dragons is the only war movie with a costume theme among several movies. The film is adapted from the famous "Great Victory in Zhennan" campaign in China’s modern history: in 1883, the Sino-French War broke out, when the Qing army was losing ground. In 1885, the French army invaded Guangxi from today’s Vietnam, and the Qing government used Feng Zicai, a 67-year-old veteran who had been demobilized, to lead the army against foreign enemies. With extraordinary courage and strategy, coupled with the indomitable resistance of the military and civilians, Feng Zicai finally led the Qing army to defeat the French army and won an "impossible victory" war, which is known as "a great victory in the town". This campaign fundamentally reversed the Sino-French war situation and added a lot of color to China’s modern history of anti-aggression.

Feng Zicai led the extraction army against the invaders.

All of us who know the history know that "the town is a great success", and Feng Zicai, a national hero, is famous abroad. But this important battle of great significance in the history of modern anti-aggression is presented on the big screen for the first time. By opening up a new historical theme and with the help of film art, Battle of the Dragons shows the mainstream thought of China’s current cultural self-confidence. While carrying forward the national spirit and establishing the subjectivity of the national spirit, it also gives a rare rational communication to our complex mentality of fierce collision between backwardness and progress in modern humiliating history.

　

In the past, domestic war movies always focused on the whole theme, and rarely touched on the description of "people" under individual units. With the development of the times, our creative style is constantly changing. Nowadays, the "individual" has begun to occupy an increasingly critical position in domestic war-themed works. In addition to simply creating characters, creators have also begun to pay more attention to the "human complexity" of characters.

　

Feng Zicai in Battle of the Dragons is a national hero who bravely fought against the French invaders, but combined with the atmosphere of the historical environment, this veteran is also a full-fledged tragic figure. At an advanced age, he had to fight with his bare hands against the strong French-French tough guy, and at the same time he had to lead the extraction army of the short-staffed Major General to face the invaders who were strong in Ma Zhuang … … These plots can not only reach the audience better, enhance the emotional connection between the audience and the characters, but also make the characters more multifaceted and three-dimensional. Wolf Warriors 2 also spent a lot of ink on the characters. Apart from the steely military will of Lengfeng, we can see that he is helpless and fragile when suffering from illness, persistent and single-minded when facing love, and full of blood when helping his compatriots, all of which make this role more attractive.

Wolf Warriors 2’s hardware and equipment upgrade

New technology supports the production of special effects and large-scale scenes to explain military affairs and war from multiple angles.

　

With the continuous development of the industry, the demand for the quality of works in the market is increasing day by day, and the production level of war films naturally needs to be upgraded simultaneously. Special effects scenes are an important part of most military and war-themed works. In the past, we all talked about the visual and sound effects of "five hairs", and the backward technology and lack of funds were the root causes of these regrets.

The domineering fire dragon produced by the special effects of Battle of the Dragons ignited the momentum for the decisive battle.

When this theme began to gain more and more recognition in the film market, the production of the work gradually entered a virtuous circle. With more financial and technical help, Jason Wu was able to find an international team to make special effects and design actions for Wolf Warriors 2, and at the same time upgrade the hardware to the level of tanks, helicopters and warships. In the battle of the dragon, the domineering fire dragon produced by special effects ignited the momentum for the decisive battle, and the design was ingenious and had a visual impact. Liu Weiqiang filmed the important war scene of "Battle of Sanheba", which created a record of 200 explosion points in a single shot.

　

Of course, the shock of war scenes and the amazing production of special effects are important for a military and war film, but they are by no means all the values it pursues. Every work and the creator behind it are exploring the spiritual connotation and the pulse of the times through historical events and stories.

The great cause of building the army leads the audience to relive history

As a tribute film for the 90th anniversary of the founding of the People’s Republic of China, The Great Cause of Building the People’s Republic of China leads the audience to relive this period of history and remember the ancestors who bled and sacrificed for the revolution by presenting such major events as the April 12th counter-revolutionary coup, the Nanchang Uprising, the Battle of Sanheba and the joining forces in Jinggangshan. In the new era, the special forces cold front used the thrilling story of African evacuation to interpret the connotation of the times that "those who commit crimes against China will be punished far away"; The historical background of The Battle of the Dragons is quite special. We have left too many humiliating memories in the history of modern anti-aggression. This tragic and cruel battle against foreign aggression will always remind us that we yearn for peace but always remember history.

China’s box office suffered from ＂Waterloo＂： domestic films lacked intensive cultivation.

　　According to the data of the National Film Fund Office, the national box office revenue of National Day movies this year was 1.567 billion yuan, which was 15.3% lower than the record of 1.85 billion yuan in 2015, showing the first negative growth in the box office of National Day movies in recent years. According to statistics, the total box office of this year’s summer file was 12.4 billion yuan, which was basically the same as that of the same period last year, but the total box office of domestic films was about 4.7 billion yuan, which was about 3.2 billion yuan lower than that of 7.9 billion yuan in the same period last year, down nearly 40%.

　　According to industry experts, the core reason for the box office "Waterloo" is the lack of "artisan spirit" in domestic films, and there is an extreme lack of well-made domestic "phenomenal" blockbusters this year. In recent years, the entry of a large number of hot money has also led to the impetuousness of the film market.

　　Funds have entered the film industry in a big way.

　　In 2014, Internet companies entered the film industry in a crazy and comprehensive way with the help of capital. From the previous small fights to the overall layout of the industrial chain, Internet companies rushed to enter the film industry.

　　According to the data of the Film Bureau of the State Administration of Press, Publication, Radio, Film and Television, 40% of the 29.6 billion box office in 2014 was contributed by the sales of Internet e-commerce platforms, which was 60% higher than that in 2013. Since then, the mode of internet and e-commerce network sales and online seat selection has begun to deeply affect the cinema business.

　　"The Internet economy enters the film industry, starting with sales. ‘ which started to rise in China in 2009; Group purchase ’ The website has become the first step into the film field. " Liu Jia, a film industry and market research expert and film publisher, told the Economic Information Daily reporter.

　　In 2014, the comedy "Heart Flower Road Release" was released and shown in the National Day file, and the ticketing cooperation between the film producer and the "Cat’s Eye" online sales platform became a landmark event for Internet companies to move from sales to distribution.

　　According to Wang Yibing, the producer of "Heart Flower Road Release", the cooperation between film and e-commerce is the exclusive pre-sale of movie tickets in "Cat’s Eye". The initial expectation is to sell 2 million tickets, with an income of about 670 million yuan. Finally, the pre-sale amount of 103 million yuan was actually completed.

　　Because "Cat’s Eye" pre-sold the film with a box office of 100 million yuan before the release of "Heart Flower Road", it made the film burst in the National Day file and finally earned 1.164 billion yuan at the box office, becoming the biggest winner of the National Day file. "The significance of this case lies in ‘ Cat’s eye ’ The pre-sale model has been verified by the actual market and achieved a successful Internet distribution model. " Wang Yibing said.

　　Cheng Yun, deputy editor of China Film Publishing House, analyzed the advantages of internet-based film distribution: the pre-sale box office model of online ticketing website can estimate the box office a priori; Can help the cinema to share the sales pressure, and even arrange all the tickets in the future; You can also get some subsidies and promotion resources from online ticketing websites.

　　"In addition, the ability of traditional film distribution companies to attract advertising sponsorship is limited, and the Internet can maximize the aggregation of resources. Therefore, ‘ Blockbuster+advertising brand sponsorship ’ The bundled marketing model has become the standard for Internet distribution. " Class into a cloud said.

　　The Internet has not only tried in the film distribution, but also broadened the channels for the film industry in terms of investment and financing. Shan Wanfeng, the training director of the film network, said that the film industry, as a creative industry, has fierce market competition and investment risks are difficult to control. In addition, it has no fixed assets that can be mortgaged, so financing is naturally relatively difficult. With the gradual deployment of BAT in the film industry, Internet capital has entered the film industry in a big way, and the combination of film crowdfunding and film and financial capital has gradually become the norm. More and more film companies choose to marry financial institutions to solve the capital problem in the production process.

　　In July 2016, Alibaba Pictures Group announced the establishment of a cultural industry fund with a target of 2 billion yuan, which became another landmark event of the Internet giant Nuggets film industry. In August this year, China films, Shanghai films and Happy Blue Ocean concentrated on the A-share market, which also reflected the enthusiasm of marriage between film industry and capital.

　　Capital "Kidnapping" Film Creation for Profit

　　After the entry of various capitals, the movie ticket market quickly copied the "burning money" model of market expansion such as taxis and takeaways. In the process of the Internet’s deep involvement in the film industry, its methods have gradually developed from low-price promotion to large-scale "ticket compensation".

　　Experts in the industry said that in the era of group buying, the low ticket price was still limited to lower than the non-member price of cinemas, but in the period of online seat selection, e-commerce giants with strong capital as the background fought a price war, and online ticket sales ranged from 9.9 yuan to 19.9 yuan to 6.8 yuan and 3.8 yuan. There has been an influential advertising slogan about selling movie tickets online: "There is no lowest movie ticket price, only lower".

　　First of all, the crowd attracted by the low fare of "ticket supplement" has not cultivated the habit of watching movies. Liu Jia said that attracting moviegoers with ultra-low fares is only a special means to seize market share in a short time. These people attracted by low fares are not real movie consumers. Once the fares return to normal, it is inevitable that they will leave. Cultivating more audiences is a comprehensive project, and ticket price is only one of them.

　　Secondly, the low ticket price without lower limit has impacted the cinema membership system. The design of each cinema membership system is based on the lowest ticket price of the issuing company, and online sales have a "ticket supplement". It is impossible for cinema members to buy tickets lower than that of 9.9 yuan on the Internet, so the carefully established membership system of the cinema will collapse. Not all cinema operators can feel the sense of crisis brought by e-commerce. Once the cinema relies on the e-commerce sales model, it not only loses the initiative of operation, but also the autonomy and characteristics of the cinema.

　　According to industry experts, the sale of ultra-low-priced tickets on the Internet can be very popular, which has a lot to do with the fact that China’s film industry is in its infancy. However, this kind of low-cost exchange of people to lock in the theater ostentation and extravagance has brought about a serious overlap and high homogeneity of the screening market in China. Due to the lack of development of film consumption for audiences over 35 years old, the mainstream audience tends to be younger, and the entry of the Internet intensifies the division between "hot and cold" schedules in the film market and the homogenization of cinema management.

　　Li Chun, an associate professor at the Film Institute of the Art Research Institute of China Communication University, said that the biggest drawback of the film market at present is "homogenization" — — Homogenization of products, distribution and projection.

　　Throughout this summer’s summer file, the film types are mostly limited to the content that domestic films are good at controlling: "light movies" with themes such as youth, campus and love, and the audience has been aesthetically tired. On the whole, this year’s summer movies failed to achieve the expected effect of activating summer movies, and the supply-side reform of China’s film industry has a long way to go.

　　Xiang Zhongping, a professor at Zhejiang Media College, said that in 2015, when the box office was at its peak, there were as many as 2,904 films submitted for record, more than 600 films were licensed and only 300 films were released. The large number of films, flat quality, weak appeal and communication competitiveness have become a major pain point for domestic films.

　　When the internet entered the film industry, it extended from testing the water to attacking the city and seizing land on a large scale, and the characteristics of crazy profit-seeking of capital became increasingly apparent. Many experts in the industry pointed out that the film market in China is extremely noisy today. It is an indisputable fact that the Internet, listed companies, private capital and other fields have flooded into the film market, and the capital is holding and kidnapping China films, and the films have become financial derivatives to a great extent.

　　Zhou Xing, a professor at Beijing Normal University, said that the result of many "hot money" entering the film market in recent years was to quickly ripen this market that was still in its infancy. The phenomenon of data fraud and buying box office occurs from time to time. There are fewer people talking about stories in the film and television industry, but there are more people talking about money and financing. Capital entering with the purpose of "making quick money" is likely to interfere with the production of film content, thus damaging the healthy development of the film industry.

　　In 2016, the release and screening of ip man 3 triggered a modest "earthquake" in the industry. Ip man 3, led by Kuailu Group, adopted the so-called "internet plus Finance+Movie" operation mode, which pushed the long-standing gray deviant behaviors such as "stealing the box office", "buying the box office", "ghost field" and "cashing in the capital market" to the extreme, and finally exposed bankruptcy.

　　According to the official notification of the Film Bureau of the State Administration of Radio, Film and Television, the film has a fake box office of 32 million, and the film has bought a box office of 56 million. The film bureau has given corresponding punishment to 20 cinemas and 73 cinemas under its control.

　　The famous director Xiaogang Feng said that a few years ago, a lot of "hot money" entered the film industry, and the development speed of domestic films was really very fast. This has brought new ideas to the film industry, but it has also brought many amateurs. Movies are not entirely business. If you read them completely according to business, you will read them askew.

　　"Content is king" is irreplaceable.

　　In 2015, China’s film industry has secured its position as the second largest film market in the world. However, due to the lack of supporting and exemplary benchmark works, the 2016 summer file failed to continue to write the summer box office miracles of phenomenal films such as monster hunt, Pancake Man and Return of the Great Sage in 2015.

　　According to statistics, in July this year, the total box office of cinemas nationwide was about 4.515 billion yuan, up 17% from the previous month and down 18.2% year-on-year, which was the first negative growth in the summer box office of movies in the past five years.

　　Recently, Alibaba Pictures issued a profit warning, and the net loss in the first half of this year exceeded 400 million yuan. Although it has been two years since its establishment, Alibaba Pictures has still not given a perfect answer in the field of film and television production. The large loss in performance led to the decline of Alibaba Pictures’s share price. As a representative of cross-border entry into the film industry, Alibaba Pictures relies on the big tree of the parent platform, but it has not been successful in content creation.

　　Industry experts pointed out that the direct reason for the year-on-year decline in box office this year is the "ebb tide" of ticket purchase subsidies. "Ticket supplement" is an important factor in the rapid growth of box office in recent years, and reached its peak in the summer of 2015. At the beginning of this year, the resource integration of major online ticketing platforms tends to be stable, the "ticket compensation" is reduced, the overall fare is rising, people’s consumption habit of relying on subsidies is broken, and new audience groups attracted by low fares are lost.

　　In January this year, the State Administration of Press, Publication, Radio, Film and Television specially convened a national film market management conference to carry out a 100-day special campaign to control the film market, focusing on solving the problems of inaccurate box office statistics, evasion and concealment, illegal recording and broadcasting of films, infringement of film copyright and poor screening quality in some cinemas. In the process of standardizing the market, the film "ticket compensation" is gradually reduced, squeezing out the bubble and making the market order more standardized.

　　In addition to the reasons for the decrease in "ticket compensation", experts pointed out that the core reason for the decline in box office is the lack of "artisan spirit" in domestic films, and there is also an extreme lack of well-made domestic "phenomenal" blockbusters this year.

　　From the word of mouth, more than 90 movies were released this summer, exceeding the total number of movies in the second quarter of last year, but the box office word of mouth has been weak. According to Aiman data, the average word-of-mouth score of new films released in the summer of 2016 is about 5 points. Among them, among 73 domestic films and co-productions, 42 are below 5 points, which means that the favorable rate of more than 57% domestic films is below the average.

　　Liu Jia said that despite the obvious advantages of the Internet platform, it still cannot change the law of the film industry — — Creativity and content are king, and it cannot change the core values of the film industry. What the audience experiences when they enter the cinema is a kind of cultural connotation, and the spiritual value and cultural value created by the film itself cannot be created by the Internet.

　　At the 19th Shanghai International Film Festival in June this year, internationally renowned director Ang Lee pointed out that China films should avoid two traps: grabbing money and following the trend. "It’s a good thing to stir up the movie, but we have to be aware of it. In the end, the audience looks at the quality that impresses them. The audience doesn’t watch MTV, he watches himself for two hours. Movies must have something to do with emotions, thoughts and feelings. It doesn’t matter whether the movie has technology to show off, as long as it talks about people’s hearts, it will get a response. "

Behind ＂Killed a Sheep＂ is the mainland commercial map of Wong Kar-wai.

Wong Kar-wai is at the premiere.


Special feature of 1905 film network "The success of the reunion is the success of American movies. As a local film, if we don’t insist on it ourselves, we won’t see this hope of success. We need heroes and beliefs in this era. Heroes without faith are just a bunch of robots. "

It’s rare that Wong Kar-wai, who cherishes words like gold, kept talking for three minutes at the premiere of "Killed a Sheep", which was the platform for this new work directed by Pema Tseden. You know, director Wong Kar-wai only said three words under the banner of the 25th anniversary of his company’s Zedong film: "I like it."

　

It’s also produced by Zedong, with director Wong Kar-wai as the producer. Why is there such a big difference in treatment? Looking through the materials of two films — — There are 10 producers and 8 co-producers. The scale of "Killed a Sheep" is much smaller: there are 3 producers and 2 producers.

　

Companies involved in the production and distribution of "Killed a Sheep"

Not only is the number of investors decreasing, but among the three production companies, apart from the heyday of the Tang Dynasty, "Seeing Heaven and Earth" and "Fanhuali" are Wong Kar-wai’s own companies. "Killed a sheep" can be said to be the real "Zedong production" movie.

　

"A Sheep" on the Wong Kar-wai platform, although it hit the aircraft carrier-class film "Reunion 4", found its own audience by relying on the special line of the Art Association. The most obvious point is that from the initial total box office estimate of about 8 million, it has doubled to 16 million now.

　

The forecast box office of "Hit a Sheep" has risen to 16 million.

Compared with Pema Tseden’s works two years ago, the box office income of "A Sheep" is six times that of the former. Although the script "Killed a Sheep" was completed earlier than "Tallow", the first film "Tallow" ended up with only one million box office.

It can be said that without Wong Kar-wai, "A Sheep" may not get rid of the fate of a one-day tour even if it is released by the Art Association.

　

Wong Kar-wai’s blessing, the topic of putting an art film on a commercial giant, and the two "nouns" of Pema Tseden and Tibetan movies are also familiar to more and more audiences. This is the fifth year of Wong Kar-wai’s layout in the Mainland.

　

Although at the beginning, Wong Kar-wai cooperated closely with Shanghai Film Group, and at that time, Bona Film entered; But it was not until recent years that Wong Kar-wai really turned its business eyes to the vast inland.

　

After The Grandmaster, Zedong Company in Wong Kar-wai successively produced The Ferry Man and other films that have not yet been released. Different from the past workshops, films with large investment such as The Ferry Man and European Raiders often reach the phenomenon that more than a dozen companies jointly produce them.

　

This is probably a particularly interesting phenomenon in the years when the mainland film market was booming. Film investment, as a risky "product", sells well at the box office and may be profitable; It ended badly and the company lost all its money. Therefore, diversification of investment has become the best means of "capital preservation".

　

For example, in recent years, an actor-turned-director’s work has changed from company A to company B from production to distribution. Among them, company A sold its investment rights to company B at a premium, and the movie ended up in a mess at the box office, but company A still made a small profit.

　

Therefore, although The Ferry Man and The European Raiders are not ideal in terms of box office results, it is very likely that the investment cost of Wong Kar-wai’s own company has been recovered almost at the production stage, and the final loss will be borne by other companies that have purchased the investment rights.

　

"What Wong Kar-wai has done in recent years, you must understand that he is doing it for." A person in the film industry interprets Wong Kar-wai’s various commercial activities in the Mainland.

　

For the company in his hand, Wong Kar-wai has a clear distinction: the production company Zedong Film, the production company Chunguang Film, and the artist agency People’s Stage.

As early as May 2014, it has not been spread by Alibaba Pictures’s backdoor listing culture China. Its subsidiary signed a cooperation agreement and supplementary agreement on film creation and development with Chunguang Yinghua in Wong Kar-wai, and the company obtained the priority investment right of up to five films directed or acted as producer and screenwriter by Wong Kar-wai within five years. If it does not reach five, it has the right to extend it for one year.

Also in 2014, Wong Kar-wai’s Beijing-based company Jiantiandi Cultural Communication was quietly established.

After the spread of culture in China and its transformation into Alibaba Pictures, The Ferry Man became the first project independently produced by Alibaba Pictures, which explains why it has now become a movie ticket owed by Wong Kar-wai to Ma Yun. So "The Ferry Man" must be launched.

　

In this project, there is another company in Wong Kar-wai — — Nanjing ferryman. However, after the film was finished, the company did not have any other new trends.

　

In 2015, Wong Kar-wai’s Blossoms Shanghai appeared on the annual film list of Shanghai Film Group. Then, there was the news that Wu Yifan played Blossoms Shanghai.

Wu Yifan’s first film after returning to China also had Alibaba Pictures’s predecessor — — Investment of Zhejiang Taobao Network Co., Ltd.. Therefore, before the expiration of this agreement in 2019, Alibaba Pictures is also eager to move about this project in Blossoms Shanghai.

　

Wu Yifan was once exposed to play Blossoms Shanghai.

What really makes people know about the existence of "seeing heaven and earth" is an equity transaction in 2016. Dong Ping, a cultural businessman who facilitated the transaction between Wong Kar-wai and Alibaba Pictures, once again cooperated with Wong Kar-wai to introduce it into Joy Media and become a shareholder of the company. The condition for obtaining the priority investment right of Wong Kar-wai film and television works is that Joy Media distributed 100 million new shares to Master China Films, accounting for 4.15% of the total share capital.These companies with English names are Wong Kar-wai’s major companies in the Mainland.


And Wong Kar-wai’s network of companies in the Mainland is becoming more and more dense. Due to cost considerations, Zedong Consulting Company in Shanghai no longer undertakes the production business, but instead derives a new company Fanhuali; The earlier company "Taiwan Central" basically retired behind the scenes.At the same time, in Xiangshan, Wong Kar-wai registered Ze Shidong as a production company, and Horgos also had more ferrymen. The elders of Zedong, such as Jacky Pang Yee Wah, Dong Yanyan, Yang Defen, etc., have staggered shareholding in these companies, which has become the capital vein of Wong Kar-wai in the Mainland.

　

In addition, Wong Kar-wai is actively expanding the channels of overseas cooperation: in 2016, it was reported that he might direct a film about the Italian Gucci family; In 2017, it cooperated with Amazon to shoot the news of the online drama "Tangkou Dispute" of Chinatown gang dispute story.In July 2018, Joy Media reported HK$ 2.07 per share, which means that Wong Kar-wai has HK$ 200 million in assets. What’s more, the cooperation between Wong Kar-wai and Joy Media has not set a gambling agreement with performance commitment.

　

However, since The Ferry Man, there has been no specific trend in Wong Kar-wai’s new works. Blossoms Shanghai has been in the process of preparation, although several promises will be made. In 2019, it was finally revealed that Wong Kar-wai would shoot an online drama, with 45 minutes each episode, a total of 12 episodes.

　

However, after careful search, this is actually old news in 2016. Earlier, it was mentioned that Joy Media’s investment in the single episode of this online drama reached 25 million yuan. The recent news is that the online drama has finally entered the stage of early development.

Since The Ferry Man, although Wong Kar-wai’s commercial tentacles have gradually expanded in the Mainland, it has been followed by a decline in the reputation of its producer films. Compared with the obvious box office revenue and capital operation, there have been several cracks in the golden signboard of Wong Kar-wai.

　

After The Ferry Man and The European Raiders, a real Zedong production, Killed a Sheep, was ushered in, which was probably an adhesive he found for mending his signboard.

　

SAIC-GM Buick rises! The exterior and interior are magnificent.

The appearance of the new car is basically the same as that of the models on sale. The family’s iconic straight waterfall air intake grille is adopted, and the overall design of the front face is flatter. With the brand-new led headlights on both sides, the visual effect is outstanding. In addition, the new car has also adjusted the signs at the fender on the side of the car body, the vehicle logo at the rear bumper and the right lower part of the tailgate.

In the interior part, the new gs still adopts the Buick family embracing design style, and the 8.0-inch central control screen and LCD instrument panel also make it younger, in line with the current consumer’s pursuit of science and technology. At the same time, the new car is also equipped with a new econnect2.0 interconnection system and supports ota remote upgrade. This configuration is also available.

The length, width and height are 4688×1786×1472mm respectively, and the wheelbase has reached 2700 mm. In the same class, the wheelbase of Weilang ranks 22nd. As a compact car, its body size does not occupy much advantage in its class, and its internal seating space is only basically enough. After all, it is limited by the length and shape of the body. The design of skylight also increases the subjective space feeling of front and rear passengers. Among the models of the same price and class, Weilang’s trunk volume ranks eighth. The space is relatively regular, without obvious protrusions, and the overall loading capacity is good.

Buick Weilang is equipped with a combination of 1.5 turbocharged engine (direct injection) and continuously variable transmission (CVT). 1.5 The power performance of the engine is quite satisfactory when it is matched on the Willan, and the low torque is weak and the hysteresis can be felt. Weilang’s official measured zero-acceleration score is 7.7S, ranking 26th among 120,000-180,000 compact car models.

Weilang’s active/passive safety configuration is complete, includingAutomatic parking、Zero tire pressure endurance tire、Automatic parking、Steep slope descent、hill start assist control、knee airbag、HUD head-up display、Anti-lock braking (ABS)、Braking force distribution (EBD/CBC, etc.)、Brake assist (EBA/BAS, etc.)、Traction control (ASR/TCS, etc.)、Active noise reduction、Engine start and stop、Side safety air curtain、Wireless charging of mobile phone、night vision system、LED daytime running lights、Forward reversing radar、Tire pressure monitoring、Steering wheel heating、Body stability control (ESP/DSC, etc.)、Rear reversing radar、Fatigue reminder、Remote parking、Child seat interface、Lane keeping (LKAS)Equal configuration.

Among them,Automatic parkingYou can avoid stepping on the brakes for a long time or needing to pull frequently;Steep slope descentCan safely pass through steep slope road conditions at low speed;knee airbagReduce the injury of the car interior to the occupant’s knees in the secondary collision.

If the above data and participation can’t fully understand Weilang, then we can give you a more comprehensive reference based on the word-of-mouth information of users who have purchased Weilang in history. It can be seen that what everyone is most satisfied with Weilang is that its appearance is too handsome. In addition, it is comfortable to sit and the technology configuration works.

My father is disabled and suffering from uremia, and now my mother has been diagnosed with nasopharyngeal carcinoma, so help us tide over the difficulties …

Dear caring people, hello everyone! Thank you very much for taking the time to read this letter for help initiated by a daughter for her mother. After reading this letter, I would appreciate it if you would kindly forward it.

My name is Lu Lihong, my mother is Li Xiaohua, and I am 41 years old. My father, Lu Fangsong, is disabled and has been diagnosed with uremia in recent years. I also have a younger brother. Our family lives in Lengshuitan District, Yongzhou City, Hunan Province. My mother is a farmer. She takes care of her father while farming. She is very frugal. Sometimes people who are in pain don’t go to the hospital with a cold, and they all carry it hard.

On November 5, 2019, my mother suddenly felt unwell and had bleeding from the nose and mouth. She was asked by her father to go to Yongzhou Central Hospital for examination. After a series of examinations, she was finally diagnosed with nasopharyngeal carcinoma. When I learned about my mother’s illness, as a daughter, I felt that the sky was going to fall. I wondered why I should kill this honest farmer, not to mention my mother’s kindness.

I dare not accept this fact. I don’t want my mother to leave me. When I was 5 years old, my father fell from the third floor and landed on his head. Because the wound was too big, he had no money at that time and could not be treated in time, leaving a headache and physical disability. When my mother didn’t get the disease, I was really happy to have a perfect family. I think I am lucky. I can call my parents every time I go home.

I don’t want to lose my mother. I really don’t know what to do. I hope my mother can go back to the past and live a healthy life for a family of four, regardless of how poor she is. I am in college, and my brother is in junior high school. My family’s economy could not supply me and my brother with schooling. I applied for a loan when I went to college. Now that my mother is ill, there is no other income at home, and the huge medical expenses make us helpless.

On March 11th, 2020, my mother started radiotherapy, which cost 15,000 yuan a week, and it will cost 112,000 yuan for radiotherapy for more than one month, not including three meals a day, various medicines and various miscellaneous expenses of the hospital.

An already poor family was dragged down by this serious illness, and the economy really could not bear it. Here, I hope that you can lend a helping hand to help my mother overcome her illness and help our family through the crisis. I also hope that you can forward this help message through social platforms such as the Internet. Every forwarding is very important to my mother! Good people are safe all their lives! Thank you for your love and support!

With the help of the country’s resident team members, Li Xiaohua needs love, hoping to get the help of social love. I hope that caring people can forward this message so that love can be passed on.

Original title: "My father is disabled and suffering from uremia, and now my mother has been diagnosed with nasopharyngeal carcinoma, so help us tide over the difficulties …"

Mercedes-Benz EQE SUV in Shantou area is on sale! The discount is 140,000, which is very beneficial today.

[car home Shantou Preferential Promotion Channel] As a high-profile luxury electric SUV, it has recently ushered in a substantial preferential activity in Shantou market, with a maximum discount of 140,000 yuan. Now, the minimum starting price has dropped to 346,000 yuan, which provides consumers with unprecedented opportunities to buy cars. If you want to know more about the discount and get a higher discount range, please click "Check the car price" in the quotation form.

汕头地区奔驰EQE

The design of Mercedes-Benz EQE SUV is full of futuristic and luxurious feeling. Its front face design adopts a family-style closed air intake grille, with sharp LED headlights on both sides, showing the integration of technology and dynamics. Overall style, Mercedes-Benz EQE SUV has smooth lines and coordinated body proportions, showing a steady and agile temperament.

汕头地区奔驰EQE

Mercedes-Benz EQE SUV stands out with its slender body lines and elegant design style, with a body size of 4880*2032*1679mm and a wheelbase of 3030mm, providing spacious and comfortable seating space for passengers in the car. The front wheel track is 1649mm and the rear wheel track is 1662mm, which ensures the stability and handling of the vehicle. The car is equipped with 235/55 R19 tires and unique rim design, which shows a dynamic and powerful appearance and further enhances the visual impact of the whole car.

汕头地区奔驰EQE

Mercedes-Benz EQE SUV interior design is luxurious and full of technology. The center console is equipped with a 12.8-inch touch screen, which supports voice recognition control of multimedia system, navigation, telephone, air conditioner and sunroof, providing a convenient operating experience for drivers. The steering wheel is made of leather, with electric up-and-down and forward-and-backward adjustment functions to meet the needs of different drivers. The car is also equipped with USB and Type-C interfaces. There are 3 interfaces in the front row and 2 interfaces in the back row, which is convenient for passengers to charge. In addition, the front seats are also equipped with mobile phone wireless charging function. The seat is made of imitation leather. The main and co-pilot seats support front and rear adjustment, backrest adjustment, height adjustment (4-way), leg rest adjustment and lumbar support (4-way), and have the functions of heating and ventilation. At the same time, they also support the electric seat memory function of the driver’s seat and the co-pilot seat. The rear seats can be laid down in proportion to provide users with more flexible storage space.

汕头地区奔驰EQE

Mercedes-Benz EQE SUV is equipped with a high-performance motor with a maximum power of 300 kW and a maximum torque of 858 Nm, which provides the vehicle with strong power output and excellent driving experience.

While driving Mercedes-Benz EQE SUV, car home car owners affirmed its power performance, but at the same time pointed out that the low-profile models did not have the rear wheel steering function, which led to the lack of flexibility of the vehicles. In addition, he also mentioned that the handling performance of the car is not as good as that of the oil truck BMW 3 Series, the body of the pit section is shaking greatly, and the suspension system is soft. On the whole, Mercedes-Benz EQE SUV performs well in power, but there is still room for improvement in handling and suspension adjustment.

Five-star red flag I am proud of you! This year’s ＂the first lesson of school＂ came too timely!

　　CCTV News:On September 1, 2019, as an "open TV class" for primary and secondary school students all over the country, "The First Lesson of School Opening" met with TV viewers all over the country as scheduled. The program is jointly sponsored by Publicity Department of the Communist Party of China, the Ministry of Education and the Central Radio and Television General Station. With the theme of "Five-Star Red Flag, I am proud of you", the program will accompany the students to greet the 70th anniversary of the founding of New China by telling the touching story of unremitting struggle to make the five-star red flag fly high. The program once again aroused the patriotic feelings of the audience and made people realize the unshakable position of the five-star red flag. After the program was broadcast, experts from the media, education and culture circles affirmed and spoke highly of the program. They agreed that this class was too timely and necessary.

　　Kang Zhen, a professor and doctoral supervisor at Beijing Normal University, believes that the patriotic lesson "The First Lesson of School" is necessary and timely. "Patriotism is the core essence of the Chinese national spirit. Only when everyone is patriotic can we jointly safeguard national unity, territorial integrity, happiness and tranquility, and unite powerful forces to benefit people’s livelihood, build the country and revitalize the nation. Only when everyone is patriotic can we dedicate all our wisdom and wisdom to the motherland, push the country’s major scientific and technological innovation to the international front, gather China’s strength, make China’s voice known to the whole world, unite as one, and make the Chinese nation stand forever among the nations of the world. Every story of the program is really touching, full of confidence, strong in connotation, rhythmic and powerful. It is the first lesson for children, a compulsory course for China people, the first lesson for loving the party and patriotism education in the new semester, the first lesson for encouraging students to carry forward the spirit of the Chinese nation, and the first lesson for students on the road to self-achievement, serving the country and moving towards the future. The program wins by content, from ‘ Embroidered red flag ’ To ‘ China ladder ’ From the escorted sea to the back of the moon, it has brought considerable surprises, shocks and touches to the national audience in the transformation of time and space. "

　　Kang Zhen, Professor and Doctoral Supervisor, School of Literature, Beijing Normal University.

　　Xu Mei, director of the Information Office of the Ministry of Education, inspector of the General Office of the Ministry of Education and spokesperson of the Ministry of Education, was moved to sob after watching the program. "The program has a compact rhythm and a complete story line, which is very attractive. ‘ Embroidered red flag ’ Our performance is well designed. From Dong Qing’s reading to sitcoms, to songs, and finally to stories told by witnesses, it gives children and audiences an unprecedented feeling of being there. The first lesson of school is a pure public welfare program, which has been broadcast continuously for 12 years from 2008 to now. The theme of this year is patriotic education, which is very important and not easy. Patriotism is a lofty spirit. At the beginning of such a high pattern, programs, as literary works, also have the ultimate pursuit of artistic expression. In such intensive cultivation, the program can bring us a steady stream of positive forces. "

　　Director of the Information Office of the Ministry of Education, inspector of the General Office of the Ministry of Education, and spokesperson of the Ministry of Education Xu Mei

　　Distinguished professor Hu Zhifeng, dean of the School of Art and Media of Beijing Normal University and a Changjiang scholar, said: "This year’s First Class is very timely and necessary. Through storytelling and focused design, the program has political, social and educational significance at the same time. First of all, the program can assess the situation, focus on the national flag at the beginning of school, the upcoming 70th anniversary of the founding of New China and the current situation, so that the theme is more vivid and prominent, and meet the urgent needs at present. Its social significance is reflected in its leading role in topics and values. Five in the program ‘ Narration under the national flag ’ Let us relive the story of unremitting struggle under the five-star red flag, which has great potential for amplification and fermentation, and can trigger more people’s discussion and form a wide influence, prompting us to think about how to face the national flag and how individuals can establish relations with it. Moreover, this class is not only a special education, but also a daily education; It is not only school education, but also mass education and media education. The conception and presentation of this program this year are worthy of high praise. "

　　Distinguished professor Hu Zhifeng, Dean of School of Art and Media, Beijing Normal University, Changjiang Scholar.

　　Opera performance of "Embroidering Red Flag" in the program

　　Professor Yu Hong, deputy dean of the School of Journalism and Communication, Peking University, believes that this year’s "First Class" includes faith education and aesthetic education. "For everyone in China, this is always a lesson, and it is always a new lesson. The topic of the program is accurate, the story is classic, the characters are wonderful, the emotions are full and the significance is far-reaching. Whether it is the red flag embroidered in prison or the red flag displayed at the top of Mount Everest, the theme is very clear about the relationship between the national flag and the country and faith. These stories let us know the history of the national flag and the country, and its hard-won. Through this kind of education, we can further determine the future direction of struggle. " Talking about the artistic expression of the program as a whole, she said, "The program is ‘ Language ’ The expression is exquisite, it captures the children’s authentic feelings, and the truth can move us more. This makes the explanation of the program decent and the narrative convincing. "

　　Professor Yu Hong, Vice President of School of Journalism and Communication, Peking University

　　In the program, Macao Haojiang Middle School and student representatives received the national flag from the flag bearer.

　　Leng Song, Secretary-General of the World Media Research Center of the Journalism Institute of China Academy of Social Sciences and Doctor of Radio and Television Arts of China Communication University, believes that the broadcast of "The First Lesson of School Opening" on September 1st opened the prelude to celebrate the 70th anniversary of the founding of New China, which played a preheating role. "The intuitive feeling that the program gave me is that it tells us what a hero is, how to pay tribute to the hero and how to surprise the hero. This is very rare. For example, the hero in The Red Rock represents the past of Do not forget your initiative mind, and it is given to those who are out of danger with a replica version of ‘ Different five-star red flag ’ Just to surprise her. " He summed up the function and charm of the program with "patriotic orientation, introduction of plot story, revealing character narration, refined literary presentation and cross-time scene linkage". "The 1.0 version of" The First Lesson of School "was upgraded to the 2.0 version. Through the narration of events in the sky, in the ground and across the sea, and the multi-screen linkage, the program opened up the time vertically and linked the scene horizontally. This year’s "The First Lesson at School" is also the first lesson in life. If there is only one lesson left in life, it should be a lesson in patriotism. Through the structural design of looking back, facing each other and looking forward, the program links the flag-raising with everyone’s life and sublimates the patriotic feelings. "

　　Leng Song, Secretary-General of the World Media Research Center of the Press Institute of China Academy of Social Sciences and Doctor of Radio and Television Arts of China Communication University.

　　Han Qiaoling, vice president of Shijia Education Group and a Beijing-level backbone teacher, said: "The program is full of positive energy, especially in the 70th anniversary of the founding of New China, with ‘ Five-star red flag, I am proud of you ’ It’s very good to be the theme of opening school. The first lesson of school is not only a class for students, but also very instructive for adults. Now there are many exquisite egoists, probably because of the lack of patriotism in their hearts. To cultivate reliable builders and socialist successors for the country, it is precisely to promote the spirit of patriotism. Red should be the foundation of life, the love for the country, and the sense of responsibility for the country as a guide to behavior. The program has played a very specific and powerful role for Lide Shuren, and I advocate teachers to watch it together. In teaching, I will play the clips of this year’s program for students, which must be quite shocking and impactful. Children can gain a lot through such learning. "

　　Vice President of Shijia Education Group, Han Qiaoling, a key teacher at Beijing level.

　　Hou Zhigang, director of moral education in fangcaodi international school Yuanyang Primary School, affirmed the significance of the program from the perspective of moral educators. "The first lesson of school in 2019 is very thirst-quenching. From the perspective of national moral education and education for minors, it is of special significance to highlight the core values of patriotism with the specific manifestations of the national flag. This program gives us a very good material for moral educators, and we will use it directly in moral education activities and courses in the future. Moreover, we are very concerned about ‘ Learning situation ’ There are nearly 300 million teenagers in our country, and children from cities to rural areas and mountainous areas need to know the national conditions. From the very beginning, the program has taken this into account, and has carried out rich designs, including many different forms and perspectives, creating a good learning condition for them. "

　　Hou Zhigang, director of moral education at fangcaodi international school Yuanyang Primary School.

　　"Legless Old Man" Xia Boyu tells the story of "China Ladder"

　　Patriotism is a life-long lesson, which is necessary and a "must-see" for many families and schools. As an important participant in cultivating the audience’s outlook on life, world outlook and values, The First Lesson of School Opening has become an important role in school opening activities. At the beginning of the new school year and on the occasion of the 70th anniversary of the founding of New China, The First Lesson at the Beginning of School sends out the strong voice of the main theme of the times with its outstanding ideological content and bright main line, which gives a touching patriotic education to both students and adults.